usgaap-20230405

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

SCHEDULE 14A

Proxy Statement Pursuant to Section 14(a) of

the Securities Exchange Act of 1934 (Amendment No. )

Filed by the Registrant ý

Filed by a Party other than the Registrant o

Check the appropriate box:

o Preliminary Proxy Statement

o Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2))

ý Definitive Proxy Statement

o Definitive Additional Materials

o Soliciting Material under §240.14a-12

Franchise Group, Inc.

(Name of Registrant as Specified In Its Charter)

(Name of Person(s) Filing Proxy Statement, if other than the Registrant)

Payment of Filing Fee (Check the appropriate box):

ý No fee required.

o Fee paid previously with preliminary materials.

o Fee computed on table in exhibit required by Item 25(b) per Exchange Act Rules 14a-6(i)(1) and 0-11.

FRANCHISE GROUP, INC.
109 Innovation Court, Suite J
Delaware, Ohio 43015

April 7, 2023

Dear Fellow Stockholder:

You are cordially invited to attend Franchise Group, Inc.'s 2023 Annual Meeting of Stockholders, which will be held via live webcast on Tuesday, May 9, 2023, at 10:30 a.m., Eastern Time. For planning purposes and in support of expanding stockholder access and participation, we have made the decision to hold the 2023 Annual Meeting virtually this year. Information regarding access to the virtual meeting and the business to be conducted are described in the attached Proxy Statement. We have also made available with the accompanying Proxy Statement a copy of our Annual Report on Form 10-K for the fiscal year ended December 31, 2022, which includes our 2022 audited consolidated financial statements and provides information about our business.

The attached Proxy Statement, with the accompanying notice of the meeting, describes the matters expected to be acted upon at the meeting. We urge you to review these materials carefully and to take part in the affairs of our Company by voting on the matters described in the accompanying Proxy Statement. We hope that you will be able to attend the meeting via the webcast. Our directors and management team will be available to answer questions, and you will have an opportunity to vote during the meeting.

The Company’s Board of Directors welcomes and appreciates the interest of all our stockholders in Franchise Group, Inc.’s affairs and encourages those entitled to vote at the Annual Meeting to take the time to do so. We hope you will attend the 2023 Annual Meeting via the webcast, but if you are unable to do so, please vote your shares by either: (1) signing, dating and promptly returning the enclosed proxy card in the accompanying postage-paid envelope, (2) online at www.proxypush.com/frg until 11:59 p.m. (ET) on May 8, 2023, or (3) you may call 1-866-883-3382 via a touch-tone telephone to vote your proxy until 11:59 p.m. (ET) on May 8, 2023.

On behalf of the entire Board of Directors, I'd like to thank you for your commitment and support. We look forward to serving you throughout the upcoming year.


						Sincerely,

						Matthew Avril Chairman of the Board of Directors Franchise Group, Inc.

FRANCHISE GROUP, INC.

NOTICE OF ANNUAL MEETING OF STOCKHOLDERS
TO BE HELD MAY 9, 2023

The Annual Meeting of Stockholders of Franchise Group, Inc. (the "Company") will be held via live webcast which can be accessed via a unique link that will be sent approximately one (1) hour prior to the start of the meeting after a stockholder registers as register.proxypush.com/frg on Tuesday, May 9, 2023, at 10:30 a.m. Eastern Time (the "2023 Annual Meeting").

The 2023 Annual Meeting will be held for the following purposes:

1.Election of seven (7) directors to the Board of Directors, each to serve until the 2024 annual meeting and until their successors are elected and qualified;

2.Approval, in an advisory and non-binding vote, of the compensation of the Company’s named executive officers as disclosed in the Proxy Statement;

3.Ratification of the appointment of Deloitte & Touche LLP ("Deloitte") as the Company's independent registered public accounting firm for the fiscal year ending December 30, 2023 ("Fiscal 2023"); and

4.Transaction of any other business that properly comes before the 2023 Annual Meeting and any adjournment or postponement thereof.

The foregoing items of business are more fully described in the Proxy Statement accompanying this notice. The Board of Directors has fixed the close of business on March 17, 2023 as the record date for determining stockholders of the Company entitled to receive notice of and vote at the 2023 Annual Meeting.

Stockholders of record of the Company's common stock, par value $0.01 per share ("Common Stock"), as of the close of business on March 17, 2023 are entitled to receive notice of, and to vote at, the 2023 Annual Meeting. Included in these materials are the Proxy Statement and the Company's Annual Report on Form 10-K (the “2022 Annual Report”) as described in the Proxy Statement accompanying this notice, which includes the Company's audited consolidated financial statements for the fiscal year ended December 31, 2022 ("Fiscal 2022"). The notice and proxy card are filed as part of the Proxy Statement. These materials are being sent to stockholders on or about April 7, 2023 and are also available online at the Company's website at www.franchisegrp.com and at the Securities and Exchange Commission ("SEC") website at www.sec.gov.


						By Order of the Board of Directors,

						Brian R. Kahn President and Chief Executive Officer Franchise Group, Inc.

Delaware, Ohio

April 7, 2023

FRANCHISE GROUP, INC.

2023 ANNUAL MEETING OF STOCKHOLDERS

NOTICE OF ANNUAL MEETING AND PROXY STATEMENT

TABLE OF CONTENTS


QUESTIONS AND ANSWERS ABOUT THE 202 3 ANNUAL MEETING AND VOTING			1
PROPOSAL 1 - ELECTION OF DIRECTORS			6
EXECUTIVE OFFICERS			15
COMPENSATION DISCUSSION AND ANALYSIS			16
COMPENSATION COMMITTEE REPORT			24
EMPLOYMENT/SEVERANCE, NON-COMPETITION AND NON-SOLICITATION AGREEMENTS			24
SUMMARY COMPENSATION TABLE			25
GRANTS OF PLAN BASED AWARDS			26
OUTSTANDING EQUITY AWARDS AT FISCAL YEAR END			27
OPTIONS EXERCISED AND STOCK VESTED			27
ACTUAL AND POTENTIAL PAYMENTS UPON TERMINATION OF EMPLOYMENT OR CHANGE OF CONTROL			27
PAY RATIO			30
PAY VERSUS PERFORMANCE			31
AUDIT COMMITTEE REPORT			36
SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT			37
INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM			38
PRINCIPAL ACCOUNTING FEES AND SERVICES			38
PROPOSAL 2 - ADVISORY AND NON-BINDING VOTE TO APPROVE EXECUTIVE COMPENSATION			39
PROPOSAL 3 - RATIFICATION OF THE COMPANY'S INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM			39
CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS			39
SUBMISSION OF STOCKHOLDER PROPOSALS			41

QUESTIONS AND ANSWERS ABOUT THE 2023 ANNUAL MEETING AND VOTING

PROXY STATEMENT

This proxy statement ("Proxy Statement") is furnished in connection with the solicitation of proxies by the Board of Directors (the "Board") of Franchise Group, Inc., a Delaware corporation (the "Company"), for the Annual Meeting of Stockholders which will be held via live webcast on May 9, 2023, at 10:30 a.m., Eastern Time (the "2023 Annual Meeting"). References to the 2023 Annual Meeting in this Proxy Statement include any adjournment or postponement of the 2023 Annual Meeting. The proxy materials were first mailed to stockholders on or about April 7, 2023.

Important Notice Regarding the Availability of Proxy Materials for the Stockholder Meeting to be Held on May 9, 2023

The notice of the 2023 Annual Meeting, this Proxy Statement and the Company's Annual Report on Form 10-K for the fiscal year ended December 31, 2022 ("2022 Annual Report") are available online at the Company's website at www.franchisegrp.com.

VOTING INSTRUCTIONS AND INFORMATION

Who may vote at the 2023 Annual Meeting?

Each holder of the 35,148,564 shares of the Company's Common Stock, par value $0.01 per share ("Common Stock") issued and outstanding at the close of business on March 17, 2023 ("Record Date") will be entitled to receive a notice of the 2023 Annual Meeting, and to attend and vote at the 2023 Annual Meeting. These persons are considered "holders of record," and will be entitled to cast one vote per share owned for each proposal to be considered at the 2023 Annual Meeting. Holders of our outstanding preferred stock have no voting rights on the matters to be presented at the Annual Meeting.

What proposals will be voted on at the 2023 Annual Meeting?

Stockholders will vote on three proposals at the 2023 Annual Meeting:

1.Election of seven (7) directors to serve on our Board (Proposal 1);

2.Approval, in an advisory and non-binding vote, of the compensation of the Company’s named executive officers as disclosed in the Proxy Statement (Proposal 2);

4.Transaction of any other business that properly comes before the 2023 Annual Meeting and any adjournment or postponement thereof.

We are not aware of any matters to be presented at the 2023 Annual Meeting other than those described in this Proxy Statement. If any matters not described in the Proxy Statement are properly presented at the 2023 Annual Meeting, the proxies will use their own judgment to determine how to vote your shares. If the 2023 Annual Meeting is adjourned, the proxies may vote your shares at the adjournment or postponement as well.

How does the Board recommend that I vote on these proposals?

The Board recommends that you vote your shares:

1. "FOR" each of the Board's nominees for director (Proposal 1);

2. "FOR" the approval, in an advisory and non-binding vote, of the compensation of the Company’s named executive officers as disclosed in the Proxy Statement (Proposal 2); and

3. "FOR" the ratification of the appointment of Deloitte as our independent registered public accounting firm for Fiscal 2023 (Proposal 3).

Who will bear the cost of this proxy solicitation?

The Company will bear the entire cost of this proxy solicitation, including the preparation, assembly, printing and mailing of this Proxy Statement, the proxy card, 2022 Annual Report, and any additional solicitation materials sent by the Company to stockholders. The Company may reimburse brokerage firms and other persons representing beneficial owners of Common Stock and preferred stock for their expenses in forwarding the proxy materials to those beneficial owners. In addition, proxies may be solicited by directors, officers and regular employees of the Company, who will not receive any additional compensation for solicitation, by mail, email, facsimile, telephone or personal contact.

What is included in the proxy materials?

The proxy materials include:

•This Proxy Statement for the 2023 Annual Meeting, including a proxy card; and

•Our 2022 Annual Report.

If I am a stockholder of record, how do I vote?

You may vote by proxy using the following methods:

•By Mail. To vote by mail, you will need to sign, date and return the accompanying proxy card that was sent to you with the proxy materials.

•By Phone. To vote by phone use a touch-tone telephone and dial 1-866-883-3382. You may only vote your proxy by phone until 11:59 p.m. (ET) on May 8, 2023.

•By Internet. To vote by internet you may visit www.proxypush.com/frg. You may only vote your proxy by Internet until 11:59 p.m. (ET) on May 8, 2023.

If you vote by phone or the Internet, there is no need to return a proxy card. However, you may still vote by proxy by signing, dating and returning the proxy card.

How may I attend the 2023 Annual Meeting?

The 2023 Annual Meeting will be via live webcast on May 9, 2023 at 10:30 a.m. ET. To participate in the online meeting:

•You must first register. Visit register.proxypush.com/frg on your smartphone, tablet or computer.

•As a stockholder, you will then be required to enter your control number which is located in the upper right hand corner of your proxy card.

•After registering, you will receive a confirmation email. Approximately one (1) hour prior to the start of the meeting you will receive an email with a unique link to the virtual meeting.

We recommend accessing the 2023 Annual Meeting webcast using an up-to-date internet browser such as Chrome, Firefox, Safari, or Edge. Online access for the 2023 Annual Meeting webcast will begin at 10:15 a.m. ET on May 9, 2023. We encourage you to access the webcast prior to the start time in order to have time to address any technical issues. If you encounter any technical difficulties accessing the 2023 Annual Meeting webcast during the check-in or meeting, please call the technical support number that will be posted on the login page and for stockholders of record you may call 1-800-468-9716 for assistance.

You may submit questions during the registration process as described above or any time during the virtual 2023 Annual Meeting.

If you are a stockholder whose shares are held in "street name" (i.e., in the name of a broker, bank or other similar organization), you must contact the broker, bank or other nominee that holds your shares to request an access code and meeting code and, if you would like to vote during the virtual 2023 Annual Meeting, a legal proxy giving you the right to vote your shares. To access the 2023 Annual Meeting, visit the link provided above, have your access code and meeting code available, and follow the instructions. You may only vote during the 2023 Annual Meeting by emailing a copy of your legal proxy to EQSS-ProxyTabulation@equiniti.com.

How do I vote before the 2023 Annual Meeting?

You may vote by proxy, by mail, phone or internet.

Voting by mail.

If you are a stockholder of record, simply complete the proxy card, sign and date it, and return it in the postage-paid envelope provided. If you are a stockholder whose shares are held in "street name" (i.e., in the name of a broker, bank or other similar organization), you may obtain a proxy, executed in your favor, from the record holder. You may sign the proxy card and return it to the Company or to Equiniti Group plc at the address indicated on the proxy card, or you may direct the record holder of your shares to vote your proxy in the manner you specify. Further, if your shares are held in street name, you must communicate your instructions respecting the voting of your shares to the record holder, or your broker will be prohibited from voting your shares. Voting by mail will not affect your right to vote during the meeting if you decide to attend the 2023 Annual Meeting.

Voting by phone.

To vote on the proposals on the agenda by phone, please dial 1-866-883-3382 and follow the instructions provided by the operator. Please note that you may only vote your proxy by phone until 11:59 p.m. (ET) on May 8, 2023.

Voting by internet.

To vote on the proposals on the agenda by internet, please visit www.proxypush.com/frg. Please note that you may only vote your proxy online until 11:59 p.m. (ET) on May 8, 2023.

Your vote is important. Whether or not you plan to attend the 2023 Annual Meeting webcast, we encourage you to vote promptly to ensure that your vote is counted.

How do I vote during the 2023 Annual Meeting?

To vote during the 2023 Annual Meeting you must vote by phone or internet. The meeting website referenced above will direct you to the voting link to vote online or provide instructions on how to vote on the phone. You will need a control number in order to vote during the 2023 Annual Meeting. If you are a stockholder whose shares are held in street name, you must contact the broker, bank or other nominee that holds your shares to request a legal proxy, and you must email a copy of your legal proxy to EQSS-ProxyTabulation@equiniti.com. You may vote during the 2023 Annual Meeting until the operator indicates that voting has been cut off.

What does it mean if I receive more than one set of proxy materials for the 2023 Annual Meeting?

It means your shares are held in more than one account. You should vote all of your shares, using the separate proxy card provided with each set of proxy materials.

What is householding?

As permitted by the SEC, only one set of the proxy materials is being delivered to stockholders residing at the same address, unless one or more of the stockholders have notified the Company of their desire to receive multiple copies of proxy materials. This is known as householding and potentially means extra convenience for stockholders and cost savings for companies.

The Company will promptly deliver, upon written or oral request, a separate copy of the Proxy Statement or the 2022 Annual Report to any stockholder residing at a shared address to which only one copy was mailed. Requests for additional copies for the current year or future years, or requests for delivery of a single copy instead of multiple copies should be directed to the Company's Deputy General Counsel in writing at 109 Innovation Court, Suite J, Delaware, Ohio 43015, Attention: Deputy General Counsel, or by email at tmcwaters@franchisegrp.com or by phone at (757) 301-8149.

If your shares are held in street name through a broker, bank or other intermediary, please contact your broker, bank or intermediary directly if you have questions, require additional copies of this Proxy Statement or the 2022 Annual Report or wish to receive a single copy of such materials in the future for all beneficial owners of shares of the Company’s Common Stock sharing an address.

How may I view the voting results?

The results of voting at the 2023 Annual Meeting will be filed with the SEC within four business days after the 2023 Annual Meeting and will be available on the SEC's website (www.sec.gov) or on our website (www.franchisegrp.com). If the final results are not available at that time, we will provide preliminary voting results in a Current Report on Form 8-K and will provide the final voting results in an amendment to the Current Report on Form 8-K as soon as they are available.

How may I change my vote or revoke my proxy?

You may change your vote or revoke your proxy at any time before it is voted at the 2023 Annual Meeting in several ways:

•You can send a written notice of revocation of your proxy to the Deputy General Counsel so that it is received before the taking of the vote at the 2023 Annual Meeting. In order to revoke your proxy, you must also notify the Deputy General Counsel of your intent to vote in another acceptable form, e.g., either by mail, phone or internet, and then vote your shares before the meeting. If you require assistance in changing or revoking your proxy, please contact the Deputy General Counsel at 109 Innovation Court, Suite J, Delaware, Ohio 43015, Attention: Deputy General Counsel or by email at tmcwaters@franchisegrp.com.

•You can sign and deliver a proxy card bearing a later date.

•You can vote again by phone or internet.

•You can attend and vote during the 2023 Annual Meeting. However, attendance at the annual meeting will not, by itself, revoke a proxy.

If you are a stockholder whose shares are held in street name and you wish to revoke a proxy, you may need to contact the record holder to change any prior voting instructions. Please contact the record holder for instructions on how to change your vote.

What constitutes a quorum?

Holders of a majority of the voting power represented by the issued and outstanding shares of capital stock of the Company entitled to vote who are present in person or represented by proxy, will constitute a quorum at the 2023 Annual Meeting. Shares for which the stockholder has elected to abstain or withhold the proxies’ authority to vote (including broker non-votes) on a matter will count toward a quorum, but will not be included in determining the number of votes cast with respect to such matter. A quorum is required to transact business at the 2023 Annual Meeting. A representative of Equiniti Group plc has been appointed by the Board to act as the inspector of elections. The inspector of elections will tabulate the votes cast by proxy or in person at the 2023 Annual Meeting and will determine whether or not a quorum is present. If a quorum is not present, the 2023 Annual Meeting may be adjourned in order to solicit additional proxies.

How are votes counted?

Each holder of Common Stock will be entitled to one vote for each share of Common Stock held by such stockholder. Except for the election of directors and except as otherwise required by law, the Second Amended and Restated Certificate of Incorporation, as amended (the “Certificate of Incorporation”) and the Third Amended and Restated Bylaws (the “Bylaws”), the affirmative vote of a majority of the voting power of the shares of capital stock present or represented by proxy at the 2023 Annual Meeting and entitled to vote on the subject matter shall be the act of the stockholders. A plurality of the voting power of the shares of capital stock present in person or represented by proxy at the 2023 Annual Meeting and entitled to vote with respect to the election of directors shall elect directors.

Election of Directors (Proposal 1)

With respect to the election of directors, votes may be cast in favor or withheld. To be elected as a director, a nominee must receive a plurality of the voting power of the shares of capital stock present in person or represented by proxy and entitled to vote and, therefore, "withhold votes" will not impact the outcome of the elections.

Advisory and Non-Binding Vote to Approve the Compensation of the Company’s Named Executive Officers (Proposal 2)

With respect to the advisory and non-binding vote to approve the compensation of the Company’s named executive officers, votes may be cast in favor or against, or stockholders may abstain from voting. Approval, in an advisory and non-binding vote, of the compensation of the Company’s named executive officers requires the affirmative vote of a majority of the voting power of the shares of capital stock present or represented by proxy and entitled to vote at a meeting at which a quorum is present. Under Delaware law, abstentions are counted as shares present and entitled to vote at the meeting. Therefore, abstentions will have the same effect as a vote "against" the approval, in an advisory and non-binding vote, of the compensation of the Company’s named executive officers. Broker non-votes will not count as votes cast for or against the proposal and, therefore, will have no effect for purposes of determining whether the compensation of the Company’s named executive officers is approved in an advisory and non-binding vote.

Ratification of Independent Registered Public Accounting Firm (Proposal 3)

With respect to the ratification of the appointment of Deloitte as the Company’s independent registered public accounting firm for Fiscal 2023, votes may be cast in favor or against, or stockholders may abstain from voting. Ratification of the appointment of Deloitte as the Company's independent registered public accounting firm for Fiscal 2023 requires the affirmative vote of a majority of the voting power of the shares present or represented by proxy and entitled to vote at a meeting at which a quorum is present. Under Delaware law, abstentions are counted as shares present and entitled to vote at the meeting. Therefore, abstentions will have the same effect as a vote "against" the ratification of the Company's independent registered public accounting firm. Broker non-votes will not count as votes cast for or against the proposal, and therefore, will have no effect for purposes of determining whether the appointment of Deloitte as the Company’s independent registered public accounting firm for Fiscal 2023 is ratified.

Shares represented by proxy will be voted as directed on the proxy form and, if no direction is given, will be voted as follows:

1."FOR" the election of each of the director nominees;

2."FOR" the approval, in an advisory and non-binding vote, of the compensation of the Company’s named executive officers as disclosed in the Proxy Statement;

3."FOR" the ratification of the appointment of Deloitte as the Company's independent registered public accounting firm for Fiscal 2023; and

4.In the best judgment of the persons named in the proxies, with respect to any other matters that may properly come before the 2023 Annual Meeting.

What are broker non-votes, and how are they counted?

Brokers, banks or other similar organizations holding shares in street name for customers who are beneficial owners of such shares are prohibited from voting customers' shares on non-routine matters in the absence of specific instructions from those customers. This is commonly referred to as a "broker non-vote."

The election of directors and the advisory approval of the compensation of the Company's named executive officers are considered non-routine matters and, therefore, if you hold your shares through a bank, broker or other similar organization, the organization may not vote your shares on these matters absent specific instructions from you. As such, there may be broker non-votes with respect to these matters. With respect to the proposals in question, broker non-votes will be counted for quorum purposes but will not be counted as "votes cast" either for or against such proposals. Because broker non-votes with respect to these matters will not be counted as "votes cast," if your shares are held in street name, it is critical that you vote or provide specific instructions to your broker, bank or similar organization if you want your vote to count.

The ratification of the appointment of Deloitte as the Company’s independent registered public accounting firm for Fiscal 2023 is considered a routine matter on which your broker, bank or other similar organization who holds your shares can vote your shares even if it has not received instructions from you.

If you received more than one proxy card, you may hold shares in more than one account. To ensure that all of your shares are voted, you must vote each proxy card by one of the approved methods: either by signing and return each proxy card by mail, voting each proxy card by phone or voting each proxy card online as described above. You also may attend and vote during the 2023 Annual Meeting.

Is my vote confidential?

Yes, it is our policy that documents identifying your vote are confidential. The vote of any stockholder will not be disclosed to any third party before the final vote count at the 2023 Annual Meeting except:

•To meet any legal requirements;

•To assert claims for or defend claims against the Company;

•To allow authorized individuals to count and certify the results of the stockholder vote;

•To facilitate a successful proxy solicitation; or

•To respond to stockholders who have written comments on proxy cards.

What is the Company's internet address?

The Company's internet address is www.franchisegrp.com. The Company's filings with the SEC are available free of charge via the "Investors" - "Financial Information" - "SEC Filings" and may also be found at the SEC's website at www.sec.gov.

PROPOSAL 1 - ELECTION OF DIRECTORS

BOARD MEMBERSHIP CRITERIA AND PROCESS

In assessing the candidates for recommendation to the Board as director nominees, the Nominating and Corporate Governance Committee of the Board (the "Nominating Committee") considers the appropriate balance of skills, knowledge, diversity of background and experience, and expertise useful and appropriate to the effective oversight of our business. Additionally, the Nominating Committee takes into account the qualifications of the individual candidate as well as the composition of the Board as a whole. The Nominating Committee is committed to advancing diversity and the Company believes that its directors demonstrate its commitment to enhancing diversity at the Board level. The Board and the Nominating Committee believe that the seven nominated directors encompass a range of talents, skills and expertise sufficient to provide sound and prudent guidance with respect to all of the Company’s operations and interests, and the interests of the Company’s stockholders. Additionally, the Board and the Nominating Committee believe that the director nominees reflect the diversity of the Company’s stockholders, employees, franchisees, dealers, customers and the community.

The Nominating Committee’s process for identifying and evaluating candidates to be nominees to the Board is typically initiated by identifying a candidate who meets the criteria for selection as a nominee and has the specific qualities or skills being sought based on input from members of the Board, management and, if the Nominating Committee deems appropriate, a third-party search firm which would help to identify candidates. The Nominating Committee considers candidates who are recommended by directors or stockholders, and who satisfy the qualifications we seek in our directors. A stockholder may recommend a director candidate. Instruction for submitting a director nominee is included under the "Nominating Committee" section below.

Our Certificate of Incorporation and Bylaws provide that except as may be provided in a resolution or resolutions of the Board providing for any series of preferred stock with respect to any directors elected (or to be elected) by the holders of that series, the total number of directors constituting the entire Board shall consist of not less than five nor more than fifteen members, with the precise number of directors to be determined from time to time by a vote of the Board.

By resolution of the Board, the present size of the Board has been established at seven. The Bylaws include an advance notice procedure for stockholder approvals to be brought before an annual meeting of stockholders, including proposed nominations of persons for election to the Board. No nominations were received for the 2023 Annual Meeting, and the seven nominees for the Board being recommended for election at the 2023 Annual Meeting are being recommended by the Board, acting upon the recommendation of the Nominating Committee. Each of the seven nominees, if elected, will hold office until the next annual meeting of stockholders and until his or her successor is elected and qualified. The Board has nominated Matthew Avril, Cynthia S. Dubin, Lisa M. Fairfax, Thomas Herskovits, Brian R. Kahn, Gary S. Rich and Nanhi Singh for election as directors of the Company. Each nominee has consented to be named and to serve if elected. If any of the nominees becomes unavailable for election for any reason, the proxies will be voted for any substitute nominees.

DIRECTOR NOMINEES

The following table sets forth information regarding our director nominees and designees, as of the date of this Proxy Statement:

Name

Age

Position(s)

Matthew Avril

Director

Cynthia S. Dubin

Director

Lisa M. Fairfax

Director

Thomas Herskovits

Director

Brian R. Kahn

Director

Gary S. Rich

Director

Nanhi Singh

Director

The Board believes that diversity and inclusion is critical to the success of the Company. As presently constituted, the Board represents a deliberate mix of members who have a deep understanding of our business as well as members who have different skill sets and points of view. The matrix below provides certain highlights of the composition of our Board members based on self-identification. Our Board composition is in compliance with Nasdaq Listing Rule 5605(f).


Board Diversity and Skills Matrix (As of March 17, 2023)
Total Number of Directors	7
	Female	Male	Non-Binary	Did Not Disclose Gender
Part I: Gender Identity
Directors	3	4	—	—
Part II: Demographic Background
African American or Black	1	—	—	—
Alaskan Native or Native American	—	—	—	—
Asian	1	—	—	—
Hispanic or Latinx	—	—	—	—
Native Hawaiian or Pacific Islander	—	—	—	—
White	1	4	—	—
Two or More Races or Ethnicities	—	—	—	—
LGBTQ+	—	—	—	—
Did Not Disclose Demographic Background	—	—	—	—
Part III: Key Attributes, Experience and Skills
Finance and Accounting	1	3	—	—
Franchising		2	—	—
Governance/Legal	2	1	—	—
Human Resources	—	3	—	—
Information Technology/Cybersecurity	1	—	—	—
Leadership	3	4	—	—
Marketing	1	3	—	—
Operations	1	3	—	—
Policy Development	1	3	—	—
Retail	—	2	—	—
Strategic Planning	2	3	—	—
Sustainability	1	1	—	—

QUALIFICATIONS AND EXPERIENCE OF DIRECTOR NOMINEES

Matthew Avril. Mr. Avril, age 62, has served as a director of the Company since September 2018 and is a self-employed consultant. He was appointed as Chairman of the Board of Directors in March 2020. From January 2018 to June 2020, he served as a director and Chair of the Board of Directors of Babcock & Wilcox Enterprises, Inc. (“Babcock & Wilcox”)(NYSE:BW), a global leader in energy and environmental technologies and services for the power and industrial markets. From November 2016 to March 2017, he served as Chief Executive Officer of Diamond Resorts International, Inc., a hospitality and vacation ownership company. From July 2014 until June 2016, Mr. Avril was a director of The Aaron’s Company, Inc. ("Aaron's") (NYSE: AAN), a leader in the sales and lease ownership and specialty retailing of residential furniture, consumer electronics, home appliances and accessories. From March 2011 to April 2016, Mr. Avril was a director of API Technologies Corporation, a developer of radio frequency and microwave, power and securities applications. From February 2015 to March 2016, he was consultant to and Chief Executive Officer-elect for Vistana Signature Experiences, Inc. (“Vistana”), a vacation ownership business. Previously, he served as President, Hotel Group, for Starwood Hotels & Resorts Worldwide, Inc. (“Starwood”), an international hotel and leisure company with extensive franchise operations, from August 2008 to July 2012. From 2002 to 2008, he served in a number of executive leadership positions with Starwood, and from 1989 to 1998, held various senior leadership positions with Vistana. Mr. Avril’s management background provides substantial additional expertise to the Board. Mr. Avril is a Certified Public Accountant (inactive status). Mr. Avril received a B.S. in Accounting from the University of Miami.

Cynthia S. Dubin. Ms. Dubin, age 61, has served as a director of the Company since May 2021. Ms. Dubin is an experienced chief financial officer and board director. In February 2019, Ms. Dubin was appointed to the board of the U.K. Competition and Markets Authority ("CMA") and is the Chair of its Audit and Risk Assurance Committee and Chair of the Nominations Committee. The CMA is a non-ministerial government department, responsible for strengthening business competition and preventing and reducing anti-competitive activities. In March of 2019, she was appointed to the board of Hurco Companies, Inc. ("Hurco") (Nasdaq: HURC) and sits on their Audit Committee. Hurco, is an industrial technology company that designs and produces interactive computer controls, software and computerized machine tools. From 2015 to September 2020, she served on the Board of Directors of Babcock & Wilcox, a global leader in energy and environmental technologies and services for the power and industrial markets. During her service, she served as the Chair of its Audit and Finance Committee and a member of its Governance Committee. From July 2020 to November 2022, Ms. Dubin served as a director for Synthomer plc (LSE: SYNT), a chemicals manufacturer. During her service, she served as the Chair of its Audit Committee and a member of

its Remuneration and Nominations Committees. Since December 2020, Ms. Dubin has also served as a director for ICE Futures Europe, an exchange for futures and options contracts for crude oil, interest rates, equity derivatives, natural gas, power, coal, emissions, and soft commodities, and is Chair of its Risk and Audit Committee. Ms. Dubin served as the Chief Financial Officer of Pivot Power LLP, an emerging leader in power storage and electric vehicle infrastructure in the U.K., from August 2018 to March 2019. Ms. Dubin was also the Chief Financial Officer for JKX Oil & Gas plc, from 2011 to 2016 and Chief Financial Officer for Canamens Ltd. from 2006 to 2011. These companies were London Stock Exchange listed and private equity-backed oil and gas exploration and production companies, respectively. Previously, Ms. Dubin was European Chief Financial Officer for a pre-eminent builder, owner and operator of large-scale power generation projects and started her career as a project finance banker. Ms. Dubin’s management, corporate finance, mergers and acquisitions, capital markets, and risk management and oversight experience brings substantial additional expertise to the Board. Ms. Dubin received a B.S. with honors (finance and economics) from Georgetown University.

Lisa M. Fairfax. Ms. Fairfax, age 52, has served as a director of the Company since May 2021. Ms. Fairfax is currently a tenured professor at the University of Pennsylvania (Carey) Law School (“Penn”), where she is the Presidential Professor and Co-Director of Penn’s Institute for Law & Economics. From July 2009 to June 2021, Ms. Fairfax was a tenured and chaired professor at the George Washington University Law School ("GW"), where she was the Alexander Hamilton Professor of Business Law, and the Founder and Director of the GW Corporate Law and Governance Initiative. From September 2015 to August 2019, Ms. Fairfax served as an appointed member of the Investor Advisory Committee of the SEC. From January 2008 to December 2011, Ms. Fairfax served as a member of the National Adjudicatory Council of the Financial Industry Regulation Authority (“FINRA”). From June 2008 to June 2012, Ms. Fairfax served on FINRA’s Nasdaq Market Regulation Committee. Ms. Fairfax is the former Chair of the Board of Georgetown Day School, an independent K-12 school in Washington, D.C. Ms. Fairfax also served on the Board of DirectWomen, a nonprofit focused on increasing public company board diversity, and as a member of DirectWomen’s finance and audit committee. Ms. Fairfax is an elected member of the American Law Institute (“ALI”), and serves on the Advisory Group for the ALI’s Restatement of the Law, Corporate Governance. Ms. Fairfax is a member of the SEC Historical Society Board of Advisors. Prior to joining GW, Ms. Fairfax was a tenured professor and Director of the Business Law Program at the University of Maryland School of Law. Before entering academia, Ms. Fairfax practiced corporate and securities law with Ropes & Gray LLP in Boston and the District of Columbia. Ms. Fairfax’s financial services, securities, capital markets, regulatory environment, board oversight and duties, board oversight of environmental, social and governance (ESG), and corporate governance background provides substantial additional expertise to the Board. Ms. Fairfax received a Juris Doctorate from Harvard Law School with honors and an A.B. from Harvard College with honors.

Thomas Herskovits. Mr. Herskovits, age 76, served as a director of the Company from October 2015 until November 2017 and was reappointed to serve as a director in March 2018. Since 2014, Mr. Herskovits has been managing director of Feldman Advisors, a middle market investment banking firm based in Chicago, and since 1996, he has managed private investments through Herskovits Enterprises. From 2013 through February 2014, he was Chief Executive Officer of WinView, Inc., a privately-held technology company, and served on the Board of Directors from 2012 to 2015. He previously served as non-operating Chairman of the Board of Directors of Natural Golf Corporation, a golf equipment and instruction company, as President & Chief Executive Officer of Specialty Foods, and as President of Kraft Dairy and Frozen Products. Mr. Herskovits was President of the Breakfast Foods Division of General Foods and spent the first nine years of his career in brand management at The Procter & Gamble Company. Mr. Herskovits’ management, finance and consumer products backgrounds provide substantial additional expertise to the Board. Mr. Herskovits received a B.S. in Architecture and Finance and an M.B.A. in Finance and Marketing from Syracuse University.

Brian R. Kahn. Mr. Kahn, age 49, has served as a director of the Company since September 2018 and as the Company's President and Chief Executive Officer since October 2019. Mr. Kahn founded and has served as the investment manager of Vintage Capital Management LLC ("Vintage") and its predecessor, Kahn Capital Management, LLC, since 1998. Vintage is a value-oriented, operations-focused, private and public equity investor specializing in the consumer, aerospace and defense, and manufacturing sectors. Mr. Kahn has served as Chairman of the Board of Directors of Buddy’s Newco LLC, an operator and franchisor of rent-to-own stores under the banners of Buddy’s Home Furnishings, Chairman of the Board of Directors of API Technologies Corporation, a developer of radio frequency and microwave, power and securities applications, from 2011 until 2016 and White Electronic Designs Corporation from 2009 until 2010. Mr. Kahn has also served as a director of Aaron’s from 2014 until 2015, Integral Systems, Inc., a provider of products, systems and services for satellite command and control, telemetry and digital signal processing, data communications, enterprise network management and communications information assurance, from 2011 to 2012, and Babcock & Wilcox from 2018 to 2020. Mr. Kahn brings to the Board extensive management and consumer finance expertise, as well as public company experience. Mr. Kahn received a B.A. from Harvard University.

Gary S. Rich. Mr. Rich, age 61, has served as a director of the Company since May 2022. Mr. Rich.is the founder of Rich Leadership, LLC a leadership advisory firm where he provides counsel to chief executive officers and boards on issues of leadership development and organization performance management since 2007. Since 2015, he has been a director of Stingray Group Inc. (TSX: RAY.A), where he serves as Chairman of the Human Resources Committee. Since 2013, he has been a director of Mercon Coffee Group (International Coffee Producers and Traders) where he serves as Chairman of the Compensation Committee. In February of 2022, Mr. Rich was named a director of Menai Financial Group, LLC. From 2002 to 2007, Mr. Rich served as President of QSP a division of The Readers Digest Association. From 1998 to 2002 he served as Chief Human Resources Officer of The Readers Digest Association. From 1996 to 1998, he was Chief Human Resources Officer for ACNielsen. Mr. Rich started his career at The American Express Company where he held various executive positions in the U.S., France, and England between 1986 and 1996. Mr. Rich’s management background provides substantial additional expertise to the Board. Mr. Rich holds a master’s degree in Organizational Psychology from Columbia University.

Nanhi Singh. Ms. Singh, age 53, has served as a director of the Company since May 2022. Ms. Singh is currently Chief Customer Officer at Imperva, Inc. ("Imperva"), a cybersecurity technology company based in San Mateo, California. Ms. Singh has been with Imperva since January 2020 and is on the executive management team with direct responsibilities for all post-sales customer facing functions, including technical support, managed services, consulting and professional services, customer success management and renewal sales. In

March 2023, Ms. Singh was appointed to the boards of Peninsula Open Space Trust and Secure Code Warrior. From August 2016 to January 2020, Ms. Singh served as Senior Vice President, Customer Retention and Renewals at Symantec Corporation ("Symantec"), a cybersecurity technology company based in Mountain View, California. Ms. Singh's responsibilities at Symantec included accountability for renewals of $1 billion of annual recurring revenue, and defining strategy and execution of the customer experience to achieve business targets. Ms. Singh joined Symantec through its acquisition of Blue Coat Systems where she was employed since 2009. Ms. Singh has over 30 years of experience in software and technology companies, where she has held various leadership positions. Ms. Singh's extensive career in technology provides substantial additional expertise to the Board. Ms. Singh received her Bachelor's degree (B. Com. Honors) in Business at Delhi University.

The Board unanimously recommends that you vote "FOR" the election to the Board each of the seven nominees identified above as "Director Nominees" set forth in this Proposal 1.

COMMITTEES OF THE BOARD OF DIRECTORS AND CORPORATE GOVERNANCE

Our Board currently has three principal committees: the Audit Committee, the Compensation Committee and the Nominating Committee. The responsibilities of each committee are described below. Members serve on these committees until their resignation or until otherwise determined by our Board. The chart below reflects the current composition of each of the standing committees.

Name of Director

Audit Committee

Compensation Committee

Nominating Committee

Matthew Avril

X(1)

Cynthia S. Dubin

X(1)

Lisa M. Fairfax

X(1)

Thomas Herskovits

Brian R. Kahn

Gary S. Rich

Nanhi Singh

(1) Chairperson of Committee

Audit Committee

Our Audit Committee, which met six times during Fiscal 2022, provides oversight of our accounting and financial reporting process, the audit of our financial statements and our internal control function. Among other matters, the Audit Committee assists the Board in oversight of the independent auditors' qualifications, independence and performance; is responsible for the engagement, retention and compensation of the independent auditors; reviews the scope of the annual audit; reviews and discusses with management and the independent auditors the results of the annual audit and the review of our quarterly consolidated financial statements, including the disclosures in our annual and quarterly reports filed with the SEC; reviews and oversees risk management related to financial matters; establishes procedures for receiving, retaining and investigating complaints received by us regarding accounting, internal accounting controls or audit matters; approves audit and permissible non-audit services provided by our independent auditor; and reviews and approves related party transactions under Item 404 of Regulation S-K. In addition, our Audit Committee oversees our internal audit function, including the effectiveness of the Company's internal controls.

Our Audit Committee also has oversight and monitoring responsibilities of the Company's overall risk profile, through review of management's identification, evaluation and monitoring of the Company's enterprise risk management, including but not limited to, operational, legal, regulatory, business, franchise, major project, strategic, data and cybersecurity, environmental, social and governance, credit, liquidity, derivative, reputation and external risks. As part of its oversight, the Audit Committee reviews the Company's enterprise risk management policies and procedures, reviews and discusses with management major risk exposures and the steps management has taken to monitor and control such exposures, and regularly reports to the Board on Company's enterprise risk management program, including those risks noted previously. The Company's management team holds monthly cybersecurity reviews and provides an update to the Audit Committee on a quarterly basis.

The current members of the Audit Committee are listed above. During Fiscal 2022, Patrick Cozza served as a member of the Audit Committee until his term ended at the Company’s Annual Meeting of Stockholders held on May 17, 2022. All members of our Audit Committee meet the requirements for financial literacy under the applicable rules and regulations of the SEC and Nasdaq. Our Board has determined that each of Mr. Avril and Ms. Dubin qualify as an audit committee financial expert as defined under the applicable rules of the SEC and Nasdaq. All of the current members of our Audit Committee are, and all of the members who served on the Audit Committee during Fiscal 2022 were, independent as defined under the applicable rules and regulations of the SEC and Nasdaq. The Board has adopted a written Audit Committee Charter, which is available at the Company's website at www.franchisegrp.com or upon written request to the Deputy General Counsel, Franchise Group, Inc., 109 Innovation Court, Suite J, Delaware, Ohio 43015.

Compensation Committee

Our Compensation Committee, which met six times during Fiscal 2022, adopts and administers the compensation policies, plans and benefit programs for our executive officers and other associates as applicable pursuant to its Charter. In addition, among other things, our Compensation Committee annually evaluates, in consultation with the Board, the performance of our Chief Executive Officer, reviews and approves corporate goals and objectives relevant to compensation of our Chief Executive Officer and other executives, evaluates the performance of these executives in light of those goals and objectives and oversees the development of the Company's succession plan. Our Compensation Committee also adopts and administers our equity compensation plans.

The current members of the Compensation Committee are listed above. During Fiscal 2022, Mr. Cozza served as a member of the Compensation Committee until his term ended at the Company’s Annual Meeting of Stockholders held on May 17, 2022. All of the current members of our Compensation Committee are, and all of the members who served on the Compensation Committee during Fiscal 2022 were, independent under the applicable rules and regulations of the SEC and Nasdaq, and Section 162(m) of the Internal Revenue Code (the “Code”). The Board has adopted a written Compensation Committee Charter, which is available at the Company's website at www.franchisegrp.com or upon written request to the Deputy General Counsel, Franchise Group, Inc., 109 Innovation Court, Suite J, Delaware, Ohio 43015.

Nominating Committee

Our Nominating Committee, which met seven times during Fiscal 2022, is responsible for, among other things, making recommendations regarding the composition of our Board, identification, evaluation and nomination of director candidates and the structure and composition of committees of our Board. The Nominating Committee is also responsible for considering candidates nominated by stockholders for election to the Board, evaluating the proposed candidates and making recommendations regarding the candidates to the Board. The Nominating Committee considers candidates for Board membership recommended by its members and other Board members, as well as by management and stockholders. While there are no formal procedures for stockholders to submit director candidate recommendations, the Nominating Committee will consider candidates recommended in writing by stockholders entitled to vote in the election of directors. Such written submissions should include the name, address, and telephone number of the recommended candidate, along with a brief statement of the candidate's qualifications to serve as a director. All such stockholder recommendations should be submitted to the attention of the Deputy General Counsel at the Company’s principal office located at Franchise Group, Inc., 109 Innovation Court, Suite J, Delaware, Ohio 43015 and must be received in a reasonable time prior to the next annual election of directors to be considered by the Nominating Committee. Any director candidate recommended by a stockholder will be reviewed and considered by the Nominating Committee in the same manner as all other director candidates based on the qualifications described in this section. In addition, our Nominating Committee reviews actual and potential conflicts of interest of our directors and officers other than related party transactions reviewed by the Audit Committee and oversees the Board self-evaluation process. Finally, the Nominating Committee is also responsible for overseeing the Company's environmental, social and governance ("ESG") strategies, activities, policies and goals and reviewing management’s assessments of such strategies, initiatives and policies on a quarterly basis.

The current members of the Nominating Committee are listed above. All of the current members of our Nominating Committee are, and all members who served on the Nominating Committee during Fiscal 2022 were, independent under the rules and regulations of Nasdaq. The Board has adopted a written Nominating Committee Charter, which is available at the Company’s website at www.franchisegrp.com or upon written request to the Deputy General Counsel, Franchise Group, Inc., 109 Innovation Court, Suite J, Delaware, Ohio 43015.

CORPORATE GOVERNANCE PRACTICES

The Company maintains robust governance practices and is committed to strong corporate governance practices that are designed to maintain high standards of oversight, accountability, integrity and ethics. The Board believes this commitment promotes and benefits the long-term interests of our stockholders. We regularly review and update our corporate governance practices in response to best practices, changes in law, and other corporate developments, as well as the evolving needs of our business. Additionally, the Company documents key components of its corporate governance system, including through its written Code of Conduct, Insider Trading Policy, Company Corporate Governance Guidelines, Disclosure Committee Charter, and Board of Directors Charter and Corporate Governance Guidelines.

Code of Conduct

All directors, officers and employees of the Company must adhere to the ethical standards as set forth in the Company's Code of Conduct (the "Code of Conduct"). The fundamental principles outlined in the Code of Conduct serve as a guide for matters, including but not limited to, adhering to ethical standards in day-to-day activities, engaging in fair dealings and best business practices, complying with state, federal and foreign laws, identifying conflicts of interest, ensuring financial integrity and reporting violations of the Code of Conduct. There are many resources in which potential violations of the Code of Conduct may be reported as well as related concerns or to seek guidance on ethical matters through in-person, email and telephone communications. The Company has established an anonymous Code of Conduct and Compliance Hotline. The Code of Conduct is available at the Company’s website at www.franchisegrp.com or upon written request directed to the Deputy General Counsel in writing at 109 Innovation Court, Suite J, Delaware, Ohio 43015, Attention: Deputy General Counsel, or by email at tmcwaters@franchisegrp.com. The Compliance Hotline is available by phone at 844-989-1499 or by email at www.franchisegroup.ethicspoint.com (the "Hotline"), and reports of possible violations can also be made to the Human Resources Officer. The Hotline is available to all directors, officers, employees, suppliers, customers and third parties for anonymous and confidential reporting of potential ethical violations. Every Hotline report is reviewed by the applicable operating company Human Resources Officer, and the

Company's Response Team, which includes its Chief Administrative Officer, Deputy General Counsel and Vice President of Internal Audit. The Response Team is responsible for assessing concerns and reporting its findings to the Audit Committee on a quarterly basis.

Director Independence and Board Structure

The Board’s independence enables it to be objective and critical in carrying out its oversight responsibilities. Our Board Charter and Corporate Governance Guidelines provide that a majority of our directors be independent. At each quarterly Board meeting, time is set aside for the directors to meet in executive session without management present. Additional executive sessions are held as needed. Only independent directors are members of the Board’s committees. Each committee meets regularly and as needed in executive session.

Our Board has undertaken a review of its composition, the composition of its committees and the independence of each director. Based on the review of each director's background, employment and affiliations, including family relationships, the Board has determined that, except for Mr. Kahn, all of our current directors and all directors who served during Fiscal 2022 are or were “independent” under the applicable rules and regulations of the SEC and Nasdaq. In making this determination, our Board considered the current and prior relationships that each non-employee director has with the Company and all other facts and circumstances our Board deemed relevant in determining their independence, including the beneficial ownership of our capital stock.

Since March 2020, Mr. Avril has served as Chairman of the Board. The Board historically has not designated a “lead independent director,” but the Company’s Board of Directors Charter and Governance Guidelines provide that the Board may, at its election, select an independent director to serve as lead independent director. The Board has determined that it is in the best interest of the Company’s stockholders at this time for the positions of Chairman of the Board and Chief Executive Officer to be separated. Among other responsibilities, the Chairman of the Board presides at all stockholder and Board meetings; calls Board meetings to order; serves as a liaison between the Chief Executive Officer and the independent directors, conferring with the Chief Executive Officer on a number of topics; develops and approves Board meeting agendas and meeting schedules; interviews potential director candidates; and provides general supervision, direction and control of the business and affairs of the Company, subject to the power and authority of the Board. The Company’s Board of Directors Charter and Governance Guidelines provide that communications on behalf of the Company with the media, securities analysts, stockbrokers and investors must be made only by specifically designated representatives of the Company.

Risk Oversight and Management

Risk is inherent with every business, and the Company faces a number of risks, including financial, business, operational, cybersecurity, strategic, legal and compliance and reputational risks. Our Board plays an active role, as a whole and also at the committee level, in overseeing the management of our risks. The Board expects the Company’s management to take primary responsibility for identifying material risks the Company faces and communicating them to the Board, developing and implementing appropriate risk management strategies responsive to those risks and integrating risk management into the Company's decision-making processes. The Company has designed and implemented an enterprise risk management ("ERM") program to monitor, address and manage risks in our operations and reports those findings to the Board on at least a quarterly basis. With the assistance of a third party consultant, the Company developed and implemented an enterprise-wide ERM policy which incorporates best practices in effective corporate governance for its ERM program, framework, objectives and processes, which include among other things, risk identification, assessment, quantification, prioritization, management, and reporting across current and emerging risks. Each of the committees of our Board also oversees the management of Company risks that fall within the committee’s areas of responsibility. The Audit Committee regularly reviews and monitors financial reporting and internal controls, as well as risks associated with credit, liquidity, cybersecurity, ESG, regulatory and operations. In addition, on at least a quarterly basis, the Audit Committee receives a report from management on the Company's ERM, where among other topics, they discuss strategy and risks facing the Company. The Nominating Committee assists the Board in overseeing risks associated with Board organization, membership and structure; strategies, activities, policies and goals in connection with ESG; and corporate governance. The Compensation Committee assists the Board in reviewing whether any material risks arise from our compensation programs and in overseeing risks associated with succession planning for our executives. The Board also reviews our director and officer insurance annually.

The Company understands the importance of safeguarding our informational technology system, our customers' personal information, our associates' private data, supplier's data and our business records, intellectual property and other sensitive information. Our Board and management team has significant expertise and representation from the technology and cybersecurity fields, including Ms. Singh who is a director nominee and our Vice President of Internal Audit who oversees risk management, governance and internal control processes. Additionally, our designated internal Chief Information Security Officer also currently serves as the Chief Information Security Officer at one of our business segments and provides regular updates to our Audit Committee and periodic updates to our Board regarding the status and effectiveness of our cybersecurity and data privacy program. Our Board appreciates the evolving nature of our businesses and industries and is actively involved with monitoring new threats and risks as they emerge. In particular, our Board is committed to the timely detection, protection against and mitigation efforts of cybersecurity incidents and threats to the Company. Our Audit Committee actively engages in such activities as considering input from the Company's cybersecurity team and others to better understand the threats to the security of our businesses and subsequent impact, as well as evaluating methods for validating the effectiveness of our cybersecurity efforts. The Audit Committee also receives and provides feedback on regular updates from management regarding cybersecurity governance processes and the status of projects to strengthen our internal cybersecurity program. Management provides a cybersecurity update to Ms. Singh, a member of the Audit Committee and cybersecurity expert, on a monthly basis and reports to the broader Audit Committee on at least a quarterly basis. To our knowledge, the Company has not experienced a material data or informational security breach. To further prioritize our focus of detecting and protecting against cybersecurity threats, in Fiscal 2022, we established an Information Technology Security Steering Committee within each of our operating companies, which among other things, is responsible for management of the Company's cyber risk register and heat map. In addition to the Company's internal cybersecurity and data privacy program, policies and procedures, in

Fiscal 2022, a third-party security service provider performed a multi-phased assessment of ransomware and incident response readiness at certain Company operating businesses.

Environmental, Human Capital, Social and Governance Practices

We believe that only an ethical, financially healthy and transparent company with effective corporate governance can grow, attract the necessary resources and create real long-term benefits for our stockholders, employees, franchisees and other stakeholders. These values extend to our ESG efforts as we consciously strive to make a positive impact on the environment and uphold social responsibility. The stewardship of our ESG practices starts at the top with both our Board and executive management team taking active roles. The Nominating Committee provides board oversight of the Company's ESG strategies, initiatives, policies and data to ensure adequate progress is made throughout the Company's ESG journey and the Audit Committee provides oversight and monitoring of the Company's ESG risk management. The Company's executive management team provides oversight of all enterprise wide ESG initiatives, including among other things, ESG data collection, policy planning, reporting and coordination with our operating companies on ESG efforts. In 2022, we refreshed our Code of Conduct, established Board oversight of our ESG program, linked executive pay incentives to our overall ESG performance, and developed standalone comprehensive policies covering ESG, Diversity, Equity and Inclusion (“DEI”) and Human Rights. We also engaged a third party vendor to assist the Company in identifying ESG topics that are relevant to our business and stakeholders. In March 2023, we published our inaugural 2022 ESG Annual Report, which helps us keep our stakeholders updated on our ESG efforts. The 2022 ESG Annual Report can be found on our website.

Environmental. Our ESG policy outlines our aim to operate in an environmentally responsible manner and address climate-related risks, as overseen by our Board through the Nominating Committee. Certain of our products and activities are subject to federal, state and local regulatory requirements relating to environmental, waste management and health and safety matters, including measures relating to the release, use, storage, treatment, transportation, discharge, disposal and remediation of contaminants, hazardous substances and waste, as well as practices and procedures applicable to the operation of certain Company facilities. The Company remains committed to operating our businesses in a manner that is socially and environmentally responsible and that protects the health and well-being of our employees, our franchisees, our dealers and our customers.

Human Capital. Our worldwide network of more than 15,000 associates is our greatest asset. The Company embraces diversity and multiculturalism and seeks to reinforce a culture of inclusion by committing to even greater transparency and comprehensive training to improve DEI within the Company and to ensure every employee is treated with dignity and respect. In 2022, we published a DEI policy, which outlines our commitment to cultivating working environments that are free of discrimination and harassment, and that value the diverse life experiences, heritages and voices of our associates. Overseen by the Nominating Committee and executive management team, DEI is embedded in our Code of Conduct and Associate Handbook. Our ultimate goal is to foster an atmosphere of acceptance, inclusion, trust and of mutual respect for all. To reach that goal, the Company invests in attracting diverse candidates, developing and retaining the best talent and providing opportunities where our employees can develop and grow their careers. Each of our six operating companies have developed training programs and the Company mandates a core curriculum and development strategy of onboarding and refresher training for all associates. This includes annual training modules on ethics and compliance, sexual harassment and workplace discrimination. In 2022, we formed an enterprise DEI Committee (which includes representatives from each of our operating companies) that meets on a monthly basis to exchange knowledge and ideas on how to develop diverse pipelines of talent, foster inclusive workplaces and become educated on current DEI matters; we established our Women In Business employee resource group which focuses on an inclusive environment that supports and encourages women to advance their skills and leadership through connection, mentorship, collaboration and discussion; and we piloted a formal mentorship program matchmaking associates who want to learn new skills and experience with other associates who volunteer to share their expertise through coaching or job shadowing.

The Company is committed to ensuring diversity at all levels, including our senior management. Out of our twelve executive officers and directors, three are women, one is African American and one is Asian. At the close of Fiscal 2022, the Company reported that women represented 42.0% of the executive leadership teams enterprise wide.

Social Responsibility. The Company believes that social responsibility is a critical component for our long-term success and driving stockholder value by sustaining the equilibrium between the business of the Company and the communities where we work and live. Our employees, franchisees, dealers and stockholders are at the forefront of our minds as we work to embed social responsibility into our business. We believe that our long-term success depends on fostering working environments that attract talented people and offer equitable opportunities for advancement. Pursuant to its charter, our Nominating Committee has the responsibility for reviewing and overseeing the Company's actions on issues and policies related to corporate social responsibility (such as human rights, health and safety, DEI, workplace rights, employee development and training, and public policy advocacy efforts), sustainability and political contributions and expenditures, among other matters. The Company supports and encourages our employees to contribute directly to the community with their time and resources. Additionally, our Code of Conduct demonstrates our commitment to an ethical workplace, empowering all stakeholders to play an active role in ensuring we conduct business consistent with our values.

Governance. Our Board is highly involved in every aspect of our Company’s governance and has taken additional action to explicitly delegate roles in key areas to specific committees and management to ensure accountability. Our Board meets the Nasdaq board diversity requirements regarding women and under-represented groups. In addition, our Nominating Committee oversees ESG matters.

Meeting Attendance

During Fiscal 2022, our Board held ten meetings, either in person or by telephone. Each director attended at least 75% of the aggregate of (1) the total number of meetings of the Board held while they were a director, and (2) the total number of meetings held by all committees on which they served during the periods that they served on the committee.

Director Attendance at Annual Meeting of Stockholders

All Directors are encouraged to attend the Company’s annual meetings of stockholders. All current Board members attended the Company’s Annual Meeting of Stockholders held on May 17, 2022. Five of our six then-serving directors attended the Company’s Annual Meeting of Stockholders held on May 17, 2022. The only director who did not attend was Mr. Cozza, whose term ended at the Company’s Annual Meeting of Stockholders held on May 17, 2022.

Communications with the Board

Stockholders and other interested parties wishing to communicate with the Board, the non-employee directors, or an individual Board member concerning the Company may do so by writing to the Board, to the non-employee directors, or to the particular Board member, and mailing the correspondence to the Deputy General Counsel, Franchise Group, Inc., 109 Innovation Court, Suite J, Delaware, Ohio 43015. Please indicate on the envelope whether the communication is from a stockholder or other interested party. In addition, our Board members have made and may in the future make themselves available for consultation and direct communication with significant stockholders.

NON-EMPLOYEE DIRECTOR COMPENSATION

The Compensation Committee generally reviews non-employee director compensation every two years. Non-employee director compensation is reviewed and approved by the Board based on the recommendations of the Compensation Committee. The Compensation Committee periodically reviews non-employee director compensation in an effort to determine if the Company pays competitive compensation to attract and retain highly-qualified directors. In Fiscal 2022, non-employee directors received an annual retainer of $87,500 or an equal amount of compensation in the form of restricted stock. In addition, directors who served as Chairperson of the Audit Committee, Compensation Committee, and Nominating Committee received annual retainers of $20,000, $15,000, and $10,000, respectively. Additionally, directors who served on the Audit Committee, Compensation Committee and Nominating Committee received annual retainers of $10,000, $7,500, and $5,000, respectively. Our committee members are also entitled to receive this cash compensation in the form of restricted stock, if they so elect. In Fiscal 2022, we also granted each of our non-employee directors stock-based compensation in the form of restricted stock units (“RSUs”) in an approximate value of $87,500. The Chairman of the Board received an additional RSU retainer equivalent to approximately $100,000.

For Fiscal 2023, non-employee directors will receive an annual retainer of $87,500 or an equal amount of compensation in the form of restricted stock. In addition, those directors who serve as Chairperson of the Audit Committee, Compensation Committee and Nominating Committee will receive annual retainers of $20,000, $15,000 and $15,000, respectively. Additionally, directors who serve on the Audit Committee, Compensation Committee and Nominating Committee received annual retainers of $10,000, $7,500 and $7,500, respectively. Our committee members are also entitled to receive this cash compensation in the form of restricted stock, if they so elect. For Fiscal 2023, we will also grant each of our non-employee directors stock-based compensation in the form of RSUs with an approximate value of $87,500. The Chairman of the Board will receive an additional RSU retainer equivalent to approximately $100,000.

The table below sets forth all compensation paid to our non-employee directors for Fiscal 2022. Information regarding Mr. Kahn's compensation for Fiscal 2022 is included under “Compensation, Discussion and Analysis.”

2022 Director Compensation


Name	Fees Earned or Paid in Cash		Stock Awards (1) (2)		Option Awards (3) (4)		All Other Compensation		Total
Matthew Avril (5)	$	114,574	$	179,404	$	—	$	—	$	293,978
Thomas Herskovits (6)	92,500		83,717		—		—		176,217
Cynthia S. Dubin (7)	115,000		83,717		—		—		198,717
Lisa Fairfax (8)	56		181,161		—		—		181,217
Gary S. Rich (9)	29		145,391		—		—		145,420
Nanhi Singh (10)	59,464		87,480		—		—		146,944
Patrick Cozza (11)	43,887		83,717		—		—		127,604

(1)Amounts in this column reflect the grant date fair value of the RSUs granted to each non-employee director under the Company's 2019 Omnibus Plan, calculated in accordance with FASB Accounting Standards Codification Topic 718 ("ASC Topic 718"), based

on the fair market value, as determined by the Board, of the Company's stock on the effective date of grant. Assumptions used in the calculation of these amounts for Fiscal 2022 are included in Note 12 to the Company's audited financial statements for Fiscal 2022.

(2)The value reported in the “Stock Awards” column represents RSUs granted to directors which generally vest and become subject to settlement 12 months after the date of grant. Each RSU represents the right to receive upon settlement of one share of the Company’s Common Stock. The aggregate amount of RSUs outstanding as of December 31, 2022 for Mr. Avril was 4,421 (which includes the additional RSU retainer as noted above for his role as Chairman of the Board), Mr. Herskovits was 2,063, Ms. Dubin was 2,063, Ms. Fairfax was 2,063, Mr. Rich was 2,160, and Ms. Singh was 2,160. For each of the awards, the grant date fair value of these awards is calculated using the closing price of the Company's Common Stock on the date of grant.

(3)Amounts in this column reflect the grant date fair value of the options granted to each director, under the Company's 2019 Omnibus Plan calculated in accordance with ASC Topic 718, based on the fair market value, as determined by the Board of the Company's Common Stock on the date of grant.

(4)The aggregate number of option awards outstanding as of December 31, 2022 for Mr. Avril was 23,188 and for Mr. Herskovits was 8,188.

(5)Fees earned for Mr. Avril includes an $87,500 annual board retainer fee, a $10,000 Audit Committee member retainer fee, a $15,000 Compensation Committee chairman retainer fee, and a $5,000 Nominating Committee member retainer fee. Mr. Avril receives $100,000 in shares as Chairman of the Board, which is included in the stock awards column.

(6)Fees earned for Mr. Herskovits includes an $87,500 annual board retainer fee and a $5,000 Nominating Committee retainer fee.

(7)Fees earned for Ms. Dubin includes an $87,500 annual board retainer fee, a $20,000 Audit Committee chairman retainer fee, and a $7,500 Compensation Committee member retainer fee.

(8)Fees earned for Ms. Fairfax includes an $87,500 annual board retainer fee and a $10,000 Nominating Committee chairman retainer fee. Ms. Fairfax opted to receive compensation of 3,070 shares in lieu of cash, which is included in the stock awards column. Any excess payment for remainder of shares was paid in cash.

(9)Fees earned for Mr. Rich includes an $87,500 annual board retainer fee and a $7,500 Compensation Committee member retainer fee, pro-rated for the period of time Mr. Rich served on the Board, beginning May 17, 2022. Mr. Rich opted to receive compensation of 2,092 shares in lieu of cash, which is included in the stock awards column. Any excess payment for remainder of shares was paid in cash.

(10)Fees earned for Ms. Singh includes an $87,500 annual board retainer fee and a $10,000 Audit Committee member retainer fee, pro-rated for the period of time Ms. Singh served on the Board, beginning May 17, 2022.

(11)Fees earned for Mr. Cozza includes an $87,500 annual board retainer fee, a $10,000 Audit Committee member retainer fee, and a $15,000 Compensation Committee chairman retainer fee, prorated for the period of time Mr. Cozza served on the Board, ending May 17, 2022 when his term ended.

EXECUTIVE OFFICERS

The following table sets forth certain information regarding our current executive officers:

Name

Age

Position(s)

Brian R. Kahn

President and Chief Executive Officer

Eric F. Seeton

Chief Financial Officer

Andrew M. Laurence

Executive Vice President

Andrew F. Kaminsky

Executive Vice President and Chief Administrative Officer

Kenneth Todd Evans

Chief Franchising Officer

Lee Wright

Executive Vice President and Chief Commercial Officer

Brian R. Kahn. Mr. Kahn has served as the Company's President and Chief Executive Officer since October 2019. Mr. Kahn currently serves on the Board. Additional information about Mr. Kahn’s business experience is disclosed under the Qualifications and Experience of Director Nominees section in this Proxy Statement.

Eric F. Seeton. Mr. Seeton has served as the Company's Chief Financial Officer since October 2019. From September 2015 until October 2019, Mr. Seeton served as the Senior Vice President and Chief Financial Officer of API Technologies Corporation, a developer of radio frequency and microwave, power and securities applications. Prior to API Technologies Corporation, Mr. Seeton served as the Business Unit Finance Director for the radio frequency and microwave business unit from July 2014 until September 2015 at Analog Devices, Inc. and as the Director of Corporate Finance for Hittite Microwave Corp. from July 2011 until its acquisition by Analog Devices, Inc. in July 2014. Mr. Seeton is a Certified Public Accountant (inactive status) and holds a Bachelor of Science degree in Accounting from Bentley College (now Bentley University) and an M.B.A. from Cornell University.

Andrew M. Laurence. Mr. Laurence has served as the Company's Executive Vice President since October 2019 and previously served as a director on the Company's Board from September 2018 until May 2021. Mr. Laurence is a partner of Vintage since January 2010, responsible for all aspects of its transaction sourcing, due diligence and execution. From January 2015 until its sale in October 2021, Mr. Laurence served as a director, member of the audit committee and chairman of the special committee of the board of IEC Electronics Corp., a provider of electronic manufacturing services to advanced technology companies that produce products for the medical, industrial, aerospace and defense sectors. Mr. Laurence also serves as Manager of East Coast Welding & Fabrication, LLC, a metals fabrication and machining business. Mr. Laurence served as Corporate Secretary of API Technologies from January 2011 until February 2016; he also served as Vice President of Finance and Chief Accounting Officer from January 2011 to June 2011. He is also a director of non-profits Good Sports, Inc. and Beth Israel Deaconess Hospital - Milton. Mr. Laurence received a B.A. from Harvard University.

Andrew F. Kaminsky. Mr. Kaminsky has served as the Company's Executive Vice President and Chief Administrative Officer since October 2019. Prior to joining the Company, Mr. Kaminsky held various executive and operating positions with Viavi Solutions Inc., Cobham plc and Aeroflex Holding Corp. From April 2018 through June 2019, Mr. Kaminsky was an Executive Consultant in Strategic Initiatives to the CEO of Viavi Solutions Inc., focusing on mergers and acquisitions, their subsequent integration and driving operational efficiencies across the company. From September 2014 through April 2018, Mr. Kaminsky held various roles with Cobham plc, most recently as the Senior Vice President of Strategic Initiatives. From March 2010 through its sale to Cobham plc in September 2014, Mr. Kaminsky was a Senior Vice President and Head of Corporate Development, Investor Relations and Human Resources for Aeroflex Holding Corp. Prior to his corporate roles, Mr. Kaminsky spent over 15 years as an investment banker, including as a Managing Director at Oppenheimer & Co. Inc. and CIBC. In 2001, Mr. Kaminsky co-founded and presently serves as the Chairman and Executive Director of the Greg Richards, Larry Polatsch and Scott Weingard Memorial Fund, a 9/11 not-for-profit charity. Mr. Kaminsky holds a Bachelor’s degree from the University of Michigan and an M.B.A. in Finance and Management from the Stern School of Business at New York University.

Kenneth Todd Evans. Mr. Evans has served as the Company's Chief Franchising Officer since August 2020. Prior to joining Franchise Group, Mr. Evans served as Vice President of Franchising with UBREAKIFIX/Asurion, a franchised consumer electronics repair company, from May 2015 through July 2020. From April 2014 through May 2015, Mr. Evans served as Vice President of Franchising with Rent A Tire. From June 1991 through Mach 2014, Mr. Evans served various executive roles including Vice President of Franchising with Aaron’s, Inc., a franchised consumer durables leasing company. Mr. Evans holds a Bachelor of Science degree in Business Administration from East Carolina University.

Lee Wright. Mr. Wright has served as the Company's Chief Commercial Officer since January 2022. Prior to joining Franchise Group, Mr. Wright served in various executive positions at Conn’s, Inc. ("Conn's") including Chief Operating Officer and Chief Financial Officer. Prior to joining Conn’s, Mr. Wright served as President and then CEO of Professional Directional Enterprises, Inc., an energy services company. Prior to his corporate roles, Mr. Wright held various investment positions for 16 years within several private equity firms, including as a Senior Managing Director at Diamond Castle and as a Director at DLJ Merchant Banking Partners. Prior to his time spent in private equity, Mr. Wright was an analyst in Credit Suisse First Boston’s Investment Banking division. Mr. Wright holds a Bachelor of Science degree, magna cum laude and Phi Beta Kappa, from Washington & Lee University.

COMPENSATION DISCUSSION AND ANALYSIS

Our compensation discussion and analysis (“CD&A”) describes the Company's compensation philosophy and pay programs that we provided to our named executive officers (“NEOs”) in Fiscal 2022. The below CD&A provides an overview of our business performance for Fiscal 2022, highlights the key components and structure of our executive compensation program, discusses the principles underlying our compensation policies and procedures and addresses other matters we believe explain and demonstrate our performance-based compensation philosophy. Our NEOs during Fiscal 2022 are listed below:


Name						Position(s)
Brian R. Kahn						President and Chief Executive Officer
Eric F. Seeton						Chief Financial Officer
Andrew M. Laurence						Executive Vice President
Andrew F. Kaminsky						Executive Vice President and Chief Administrative Officer
Kenneth Todd Evans						Chief Franchising Officer

Executive Summary, Compensation Overview and Objectives

We strive to establish compensation practices that attract, retain and reward our senior management, motivate our executives to achieve our overall business objectives, and strengthen alignment between our senior management and our stockholders. Under the oversight of the Compensation Committee, we have developed and implemented a pay-for-performance executive compensation program that is conservative, but competitive and rewards senior management for the achievement of certain financial and performance objectives.

Our program consists primarily of three direct compensation elements: (i) salary, (ii) annual incentive compensation, and (iii) long-term equity compensation as detailed in the table below.

Base Salary

Annual Incentive Compensation

RSUs

Performance Restricted Stock Units (“PRSUs”)

Form of Compensation

Cash

Equity

Performance Timing

Short-Term Emphasis

Long-Term Emphasis

Compensation Period

N/A

Annual Performance

3 Years

Key Performance Measures

N/A

Annual Financial, Operational & Individual Performance

Multi-Year Financial Performance & Stock Price Appreciation

Determination of Performance-Based Payouts

N/A

70% Formulaic/30% Discretion based on Individual Performance

Time Vested

Formulaic

Our NEOs’ total direct compensation reflects a mix of the above elements. We achieve the philosophy of pay-for-performance and alignment with stockholder value creation primarily by providing a substantial portion of each executive's total annual compensation through annual performance bonuses and grants of long-term equity compensation. The Compensation Committee also believes that there must be a meaningful link between the compensation paid to our executives and our goal of long-term, sustainable growth for our stockholders. For Fiscal 2022, the Compensation Committee tied the level of potential bonus payments for each of the NEOs as follows: 70% of the potential payout allocated to the achievement of pro-forma adjusted EBITDA of the Company, and 30% to the discretion of the Chief Executive Officer based on continuous improvement of the Company's ESG initiatives and on a review of individual performance, components of which are discussed further in the "Fiscal 2022 Compensation Components" section in this Proxy Statement. Pro-forma adjusted EBITDA is defined and calculated as net income (loss) from continuing operations before interest, income taxes, depreciation and amortization adjusted for certain non-core or non-operational items related to executive severance and related costs, deferred rent, stock-based compensation, shareholder litigation costs, corporate governance costs, accrued judgments and settlements, net of estimated revenue, store closures, rebranding costs, integration costs, acquisition costs, inventory fair value step up amortization, prepayment penalty on early debt repayment and include other items that are at the Chief Executive Officer’s discretion. For the Chief Executive Officer, 30% of the potential payment was at the discretion of the Board based on a review of his individual performance, components of which are discussed further in the "Fiscal 2022 Compensation Components" section in this Proxy Statement.

Determination of Compensation

Our Compensation Committee is responsible for determining our compensation and benefit plans generally and has established and reviewed all compensatory plans and arrangements with respect to our NEOs. The Compensation Committee meets not less than four times annually to specifically review and determine adjustments, if any, to all elements of compensation, including base salary, annual bonus compensation and long-term equity awards. The Compensation Committee annually evaluates the achievement of performance goals for the prior fiscal year and sets new performance goals for the current fiscal year. The Compensation Committee also meets additionally as needed to discuss compensation-related matters as they arise during the year. The Compensation Committee is also responsible for reviewing and approving total compensation packages for new executive officers, as well as severance packages for departing executive officers.

In addition, with respect to the compensation of our NEOs, other than our Chief Executive Officer, the Compensation Committee seeks the input and recommendation of our Chief Executive Officer. Our Chief Executive Officer reviews each of the other NEOs overall performance and contribution to the Company at the end of each fiscal year and makes recommendations regarding their compensation to the Compensation Committee. Our Board Chairman reviews the Chief Executive Officer’s overall performance and contribution to the Company at the end of each fiscal year and his compensation is determined by the Compensation Committee.

The Compensation Committee maintains a flexible compensation program that allows it to adapt components and levels of compensation to motivate and reward individual executives within the context of our desire to attain certain strategic and financial goals. Subjective factors considered in compensation determinations include an executive’s skills and capabilities, contributions as a member of the executive management team, contributions to our overall performance and the sufficiency of total compensation potential and structure to ensure the retention of an executive when considering the compensation potential that may be available elsewhere.

Independent Compensation Consultant

In 2022, the Compensation Committee engaged Pearl Meyer & Partners LLC (“Pearl Meyer”), an independent compensation consultant, to provide a complete market analysis and assessment of the competitiveness of the Company’s executive compensation program. During 2022, Pearl Meyer advised the Compensation Committee on a variety of subjects, including compensation plan design and trends, pay-for-performance analytics, benchmarking data and related matters. Additionally, as part of its engagement, Pearl Meyer assisted the Compensation Committee in reviewing market data regarding salary, annual cash incentive award targets, and equity-based and other long-term incentive compensation awards to assess the competitiveness of the compensation of our executives. In connection with the analysis of equity-based and other long-term incentive compensation for our executives, Pearl Meyer provided market data for performance-based restricted stock unit plans using financial measures. During 2022, a Pearl Meyer representative attended one Compensation Committee meeting, which included a discussion of the Company's overall compensation plan and a presentation to the Compensation Committee in connection with a supplemental equity award plan relative to such plan.

Our Compensation Peer Group

The Compensation Committee believes it is important to clearly understand the relevant market for executive talent to inform its decision-making and ensure that our executive compensation program supports our recruitment and retention needs. In designing the 2022 compensation program, the Compensation Committee worked with Pearl Meyer to assess the competitiveness of our executive compensation practices using a peer group of the companies listed below, which we refer to as the Peer Group. The Compensation Committee intends to periodically review compensation data for the Peer Group derived from available compensation survey data, including public filings. The Peer Group is used by the Compensation Committee solely for the purpose of benchmarking executive compensation. We do not use the relative financial performance of the Peer Group as a performance metric in our incentive compensation programs.


Big Lots, Inc.	Conn's, Inc.	Ollie's Bargain Outlet Holdings, Inc.	Rent-A-Center, Inc.
Brinker International, Inc.	Dine Brands Global, Inc.	Papa John's International, Inc.	Texas Roadhouse, Inc.
Chewy, Inc.	Driven Brands Holdings Inc.	Petco Health and Wellness Company, Inc.	The Aaron's Company, Inc.
			Wingstop, Inc.

The Compensation Committee selected companies for inclusion in this Peer Group based on the following criteria:

•the similarity of their industry classification to the Company’s classification;

•the business model of the peers compared to the Company;

•the extent to which they compete with the Company for executive talent and for investors; and

•general comparability of key size measures, primarily revenue and market capitalization.

The Compensation Committee does not rely solely on data from the Peer Group in establishing the compensation for our executive officers. Furthermore, the Compensation Committee does not target a specific competitive position versus the market in determining the

compensation of our executive officers because, in light of our diverse mix of businesses, it believes strict benchmarking against a selected group of companies would not provide a meaningful basis for establishing compensation. While the Compensation Committee considers the data from the Peer Group helpful in assessing our competitive position, it also refers to additional resources, including publicly available compensation data for other potential competitors for executive talent. The Compensation Committee considers Peer Group and competitor pay, alongside our pay for performance and long-term value creation objectives, in determining the compensation for our executive officers that best aligns compensation and stakeholder interests.

2022 Say-on-Pay

The Compensation Committee values the input of our stockholders regarding the design and effectiveness of our executive compensation program. At the 2022 annual meeting of stockholders, the Company asked its stockholders to vote to approve, on an advisory basis, the Company’s executive compensation. Although the advisory stockholder vote on executive compensation was non-binding, the Compensation Committee has considered, and will continue to consider, the outcome of this vote each year when making compensation decisions for our Chief Executive Officer and other executive officers. Approximately 99% of the stockholders who voted on the “say-on-pay” proposal at the 2022 annual meeting of stockholders approved the compensation of our NEOs. Nonetheless, because market practice and our business needs continue to evolve, the Compensation Committee continually evaluates our compensation program and makes changes when warranted.

Decisions and Oversight

We summarize the allocation of responsibilities for executive compensation decisions in the table below:


Compensation Committee			•Determines our compensation program and policies for our NEOs and approves the compensation levels applicable to our NEOs.
Board of Directors and Management			•The Compensation Committee consults with the Board of Directors, the Chief Executive Officer and other members of management as the Committee evaluates performance of, and establishes the compensation program and policies for our NEOs.
Independent Compensation Consultant			•Provides guidance to the Compensation Committee with respect to our compensation levels and our compensation programs.

Design Consideration Factors

In designing our Fiscal 2022 executive compensation program, the Compensation Committee considered the factors listed below, with input and guidance from Pearl Meyer and in accordance with our overall compensation philosophy. We refer to these factors as the Design Consideration Factors:


The Competitive Landscape for Executive Talent			The Compensation Committee considered the competitive demand for our executive officers based on their prior experience and success. While the Compensation Committee did not target a specific competitive position versus the market in determining the compensation of our executive officers, how our executive compensation package compares to those of our peer group companies was an important factor in the design of our 2022 compensation program.
The Company’s and Individual Executive’s Performance			The Compensation Committee considered the performance of the Company, the executive officers’ respective roles and their contributions to our performance. As such, the program includes “at-risk” elements that appropriately motivate and reward NEOs for our continued high performance and align them with the goal of long-term value creation for our stockholders.
An Executive Officer’s Potential to Assume Additional Leadership Responsibility			In designing individual compensation for each NEO, the Compensation Committee considered the historical performance of such executive officer, readiness of such executive officer to assume greater leadership responsibility, and the ability to execute on succession planning.
The Relative Complexity and Importance of the Executive Officer’s Position within Franchise Group			The Compensation Committee considered the importance of pay equity among the executive officers based on the relative complexity and importance of the position and each executive officer’s historical performance, tenure and leadership potential.

Based on the Design Consideration Factors noted above, the Compensation Committee established each NEO's total target compensation for Fiscal 2022. After establishing each NEO's total target compensation, the Compensation Committee then allocated the total target compensation amount among each of the elements of compensation described below under "Fiscal 2022 Compensation Components".

Timeline for Compensation Decisions

The Compensation Committee followed the process shown below in making Fiscal 2022 annual pay decisions for each principal component of compensation included in Fiscal 2022 total direct compensation, which includes the Fiscal 2023 long-term incentive awards. Total direct compensation for each of our NEOs is shown in the “Summary Compensation Table.”


February 2022	November 2022	February 2023
Reviewed and approved proposed adjustments to incentive compensation targets and the final Fiscal 2021 Company, business unit and individual NEO performance. Approved payout of Fiscal 2021 annual incentive awards. Reviewed Pearl Meyer market data analysis and approved performance goals for Fiscal 2022 bonuses and long-term incentive awards and related performance targets. Approved and granted Fiscal 2022 LTIP awards reflective of Fiscal 2021 performance.	Reviewed and approved the Company's achievement of the target at the 100th percentile during the performance period which resulted in a payout of 150% of the target for the 2019 PRSU awards to NEOs and other key employees.	Reviewed and approved proposed adjustments to incentive compensation targets, the final Fiscal 2022 Company, business unit and individual NEO performance and payout of Fiscal 2022 bonuses in connection therewith. Approved payout of Fiscal 2022 annual incentive awards. Reviewed Pearl Meyer market data analysis and approved performance goals for Fiscal 2023 bonuses and long-term incentive awards and related performance targets. Approved and granted Fiscal 2023 LTIP awards reflective of Fiscal 2022 performance.

Summary of Fiscal 2022 Performance

Fiscal 2022 financial results were in line with the Company's outlook provided in November 2022. In addition to the financial and operational achievements highlighted below, we also attribute our success to the mutually beneficial relationships with our franchisees and dealers. For our Fiscal 2022, we achieved the following business results that we believe provide valuable context for our stockholders in reviewing our executive compensation disclosures, including:

•Franchise Activity: Finished the year with 259 new territories sold and a backlog across all brands of 482 locations.

•Acquisition: Acquired Wag N Wash during the first quarter of Fiscal 2022.

•Asset Dispositions: Completed the sale of the W.S. Badcock distribution centers and certain retail real estate assets.

•Debt Repayment: Repaid over $541.4 million of debt.

•Share Repurchase Program: Repurchased over 5.9 million shares of Common Stock and finished Fiscal 2022 with approximately 34.9 million shares outstanding, a reduction of shares outstanding of approximately 15.0% from the beginning of the fiscal year.

•Dividend Payout: Returned over $111.7 million to common stockholders in the form of cash dividends.

Fiscal 2022 Compensation Components

Our Compensation Committee closely considered the corporate achievements described above and our transformation as a company in making executive compensation decisions. We carefully evaluate our compensation arrangements and develop programs that we feel are the most appropriate to drive results for our Company and our stockholders. During Fiscal 2022, the compensation provided to our NEOs consisted of base salary, annual bonus, long-term equity-based compensation under which we granted time-based and performance-based equity incentives, each of which is described in more detail below. We believe that the mix of cash- and equity-based compensation, as well as the relationship of fixed to performance-based compensation, is properly balanced and provides us with an effective means to attract, motivate and retain our NEOs, as well as reward them for creation of stockholder value.

Base Salary

The base salary payable to each NEO is intended to provide a fixed component of compensation reflecting the executive's skill set, experience, role and responsibilities. Base salary amounts are established at the time of each NEO's initial employment with the Company, but are subject to adjustment by the Compensation Committee after its consideration of, among other factors, the scope of the executive's responsibilities, individual performance for the prior year, the mix of fixed compensation to overall compensation and consistency with what the Compensation Committee considers to be the market standard for compensation paid to similarly-situated executives at other companies. We did not increase base salaries in Fiscal 2022.

Annual Bonuses

The Company has an annual performance bonus plan through which we provide cash bonuses to certain of our senior employees, including all of our NEOs. Annual bonuses are intended to compensate executives for achieving annual company-wide financial and operating goals, as well as individual performance. Under our bonus plan, our Compensation Committee establishes a financial target that can be earned at a threshold amount, target amount or maximum payout. The actual percentages applied to each metric are established in each NEOs employment agreement with the Company. In Fiscal 2022, our NEOs could earn up to 70% of their bonus based on the Company’s achievement of the financial target of pro-forma adjusted EBITDA of $449.5 million and 30% based on individual performance including improvements within the Company's ESG program. In Fiscal 2022, the Company achieved pro-forma adjusted EBITDA of $353.8 million. Accordingly, the bonus payments earned for Fiscal 2022 were entirely attributable to the individual performance component and were as follows: Mr. Kahn received $270,000 and each of Messrs. Kaminsky, Laurence and Seeton, received $150,000. Mr. Evans' non-equity incentive plan is a commission earned on amounts paid to the Company and/or its subsidiaries or affiliates in connection with the sale of any franchise subject to certain conditions which totaled $612,495 for Fiscal 2022.

In determining bonuses for Fiscal 2022, the Chief Executive Officer and the Board evaluated certain achievements including, but not limited to, the following:

•the successful sale of the retail real estate portfolio and distribution centers of W.S. Badcock;

•the successful completion of two financing transactions resulting in two separate upsizes to the Company's revolving credit facility during Fiscal 2022;

•the success of managerial leadership and contribution to the Company;

•the progress made to the Company's ESG plan, including the publication of policies in connection therewith and subsequent issuance of the inaugural ESG annual report; and

•the overall performance of our business.

Long-term equity compensation

2019 Omnibus Plan

On November 10, 2019, in consideration of the benefits of long-term equity incentive awards and upon the recommendation of our Compensation Committee, our Board of Directors adopted the 2019 Omnibus Incentive Plan (also referred to in this Proxy Statement as the “2019 Omnibus Plan” or the “2019 Plan”). The 2019 Plan, which reserved 5,000,000 shares of Common Stock for issuance, was subsequently approved by our stockholders on December 4, 2019. Simultaneously with stockholder approval of the 2019 Plan, the Company’s prior equity incentive compensation plan, the JTH Holding, Inc. 2011 Equity and Cash Incentive Plan (the “2011 Plan”), was terminated. No new awards will be granted under the 2011 Plan, although awards previously granted under the 2011 Plan and still outstanding will continue to be subject to all terms and conditions of the 2011 Plan.

We consider the 2019 Plan to be an important element of our compensation programs with two complementary goals of (i) attracting and retaining outstanding individuals to serve as officers, directors, employees and consultants to our Company and (ii) to increasing stockholder value by providing a direct link between stockholder value and executive compensation.

Key features of the 2019 Plan include:

•All stock options, stock appreciation rights and other purchase rights must have an exercise price that is not less than the fair market value of the underlying stock on the grant date.

•The maximum number of shares of our Common Stock remaining available for future issuance under the 2019 Plan is 2,439,194 (as of December 31, 2022). The maximum number of shares of our Common Stock that may be issued under the 2019 Plan may be issued under any type of award, including incentive stock options.

•The 2019 Plan does not include any reload or “evergreen” share replenishment features.

•Without stockholder approval, we may not reprice awards or repurchase awards that are subject to forfeiture or have not yet vested.

•Any material amendments to the 2019 Plan require stockholder approval.

•The 2019 Plan is administered by our Compensation Committee.

In determining the Fiscal 2022 target dollars values for the NEOs' equity awards, the Compensation Committee considered the complexity of the business operations, assumption of additional responsibilities of our NEOs and the market analysis provided by Pearl Meyer. Throughout 2020 and into early 2021, the Compensation Committee worked with Pearl Meyer to revise the design of the annual RSU awards. In determining the new RSU design, the Compensation Committee sought to maintain strong alignment with the go-forward business strategy and drive retention of employees over a full three-year period (versus a one- year period). To that end, in Fiscal 2022 the Compensation Committee designed a long-term incentive plan whereby one-half of the equity awards to NEOs are time-based equity awards payable, with cliff vesting, at the end of the three fiscal year period and the other half of which are performance-based equity awards payable only if certain performance goals are achieved during the three fiscal year performance period. The Compensation Committee believes that this design motivates and rewards financial performance over a sustained period; increases alignment of senior management's and stockholders’ interests by encouraging stock ownership of senior management; enhances retention of senior management and rewards strong total shareholder return and earnings growth. The Fiscal 2022 RSU awards will become fully vested in February 2025 and represent 50% of an NEO's total award. The Fiscal 2022 PRSU awards will vest based on the achievement of two independent performance goals: (i) 50% of

the performance goal is based on a cumulative pro-forma adjusted EBITDA target for fiscal years 2022, 2023 and 2024 (the "Performance Period") and (ii) 50% of the performance goal is based on a cumulative free cash flow target during the Performance Period.

In June of 2021, the Compensation Committee granted a one-time special market-based restricted stock units ("MPRSUs") award to our NEOs and certain other employees that will vest two years after the Company’s Common Stock achieves a total stockholder return of 100% of the grant date closing price of Company’s Common Stock (or $71.96, before giving effect to cash dividends paid during this period) for 10 consecutive trading days, provided the hurdle is achieved within three years of the grant date and the employee remains employed with the Company at the time of vesting. We granted this one-time special award in recognition of the Company's efforts and contributions to drive long term success, to recognize the alignment between employees and stockholders and to retain and motivate our employees during a critical time.

The Company has entered into compensation arrangements with each NEO, which are described in more detail below under the heading “Employment/Severance, Non-Competition and Non-Solicitation Agreement.”

Securities Authorized for Issuance Under Equity Compensation Plans

The following table sets forth information about our outstanding stock grants and remaining shares available as of December 31, 2022 under the 2019 Omnibus Plan and 2011 Equity and Cash Incentive Plan:


Plan Category	Number of Securities to be issued upon exercise of outstanding options, warrants and rights	Weighted-average exercise price of outstanding options, warrants and rights		Number of securities remaining available for future issuance under equity compensation plans (excluding securities reflected in column (a)
	(a)	(b)		(c)
Equity compensation plans approved by security holders	254,564	$	9.49	2,439,194
Equity compensation plans not approved by security holders	—	—		—
Total	254,564	$	9.49	2,439,194

Retirement Benefits, Perquisites and Other Benefits

In Fiscal 2022, our NEOs were eligible to receive the same benefits, including life and health benefits, which were available to all employees. Additionally, each of our NEOs have the opportunity to participate in our 401(k) plan on the same basis as our other employees. Our 401(k) plan has a discretionary match feature which allows the Company to make annual contributions to the 401(k) plan. In Fiscal 2022, the Company did not make a discretionary match under the 401(k) plan.

Fiscal 2023 Executive Compensation Design

As a general principle, the Company seeks to tie executive compensation closely with the Company’s performance. For Fiscal 2023 and consistent with recent years, we granted our NEOs a combination of time-based and performance-based restricted stock units, or RSUs and PRSUs. The Compensation Committee believes this combination provides a balance between awards that provide high incentive value (in the form of PRSUs, which will only vest if we meet performance criteria) and awards that provide high retention value (in the form of time-based RSUs, which will have at least some value upon vesting. We did not make changes to the base salaries of our NEOs.

The Company continues to work to shape our practices related to ESG matters. In 2021 we engaged a third-party consultant to assist the Company in enhancing and improving our ESG initiatives and in Fiscal 2022, we engaged a third-party consultant to assist with the development of the Company's inaugural ESG Annual Report. We believe that these engagements have contributed to the significant strides we have made in rolling out our ESG strategy. Our Board and management strongly believe in the value of incorporating goals and metrics into our business strategies to mitigate ESG risks. To that end, the Company has tied certain executive annual bonus performance targets in Fiscal 2023 to continued improvement on the Company's ESG initiatives.

Compensation Governance Practices and Policies

Management Succession Planning

Our Board believes that effective succession planning and talent management and development play a critical role in safeguarding business capabilities, developing strong leadership quality and executive bench strength, and optimizing overall business development, operating performance, profitability and stockholder value. In order to ensure that qualified candidates are available for the position of Chief Executive Officer and also for each senior management positions, the Compensation Committee is charged with reviewing the development of internal candidates and corporate succession plans and making recommendations to the Board. The Board views succession planning as a continual process and intends to continue to engage in management succession planning.

Regulatory Considerations under Section 162(m)

As a general matter, the Compensation Committee considers tax deductibility pursuant to Section 162(m) of the Code when setting performance goals for our NEOs. Section 162(m) of the Code generally set a limit of $1 million on the amount of compensation that we could deduct for federal income tax purposes in any given year with respect to the compensation of each of our NEOs. The Compensation Committee has considered Section 162(m)’s conditions for deductibility, as one of several relevant factors, when structuring compensation arrangements for our executive officers, including our NEOs. However, we believe that the Compensation Committee needs flexibility to pursue its incentive and retention objectives, even if this means that we would not be able to deduct a portion of executive compensation.

Compensation Risk Assessment

As part of its oversight of our executive compensation program, the Compensation Committee considers the impact of our executive compensation program, and the incentives created by the compensation awards that it administers, on our risk profile. In addition, the Compensation Committee reviews all of our compensation policies and procedures, including the incentives that they create and factors that may increase the likelihood of excessive risk taking, to determine whether they present a material risk to us. The Compensation Committee believes that our compensation programs are designed with the appropriate balance of risk and reward in relation to our overall business strategy and that the various components of our overall compensation program, taken as a whole, do not encourage undesired or unintentional risk taking of a material nature. This conclusion is based on, among other factors, the level of base salaries paid by us, the balance of short-term and long-term incentive compensation, and the establishment of goals and thresholds in compensation plans and awards that are believed to be aggressive, but achievable. The Compensation Committee believes that the risks arising from our employee compensation policies and practices are not reasonably likely to have a material adverse effect on us.

Executive Compensation Practices

The Company is committed to responsible executive compensation and governance practices that support our business while also aligning with prevailing governance practices. The following list contains items that we believe are in stockholders' best interests and practices that we avoid due to the potential for a misalignment between pay and performance:

What we do What we don't do

Establish core executive compensation principles designed No excise tax gross-ups

to promote alignment with the interest of stockholders

No "single trigger" change-of-control

Utilize performance measures that align with business objectives severance benefits or change-of-control

equity vesting

Pay for performance (based on financial objectives and individual performance)

No pledging of our Common Stock by

Maintain stock ownership requirements (including multiple executive officers

of five times base salary of Chief Executive Officer)

No hedging transactions by executive

Maintain compensation recoupment policy officers

Maintain long vesting for equity awards No evergreen provision in stock incentive

plan

Require minimum vesting schedule under our equity policy

No repricing of stock options

Monitor for risk-taking incentives

Engage independent compensation consultant No liberal share recycling under stock

incentive plan

Limit perquisites

No liberal definition of change-of-control

No defined benefit plans for executive

officers

Stock Ownership Guidelines

In April 2020, the Board approved stock ownership guidelines that apply to all of our directors and executive officers. We believe our guidelines further align management’s and stockholders’ interests and we based the guidelines on practices at comparable companies.

Stock ownership guidelines for the Company’s executive officers are determined as a multiple of their annual salary in effect at the end of the Company’s most recent fiscal year, calculated using the closing price of the Company’s Common Stock on the last business day of the Company’s most recent fiscal year as follows:


Position			Multiple of Annual Base Salary
CEO			5x
EVP/CFO			3x
SVP			2x

Stock ownership guidelines for the Company’s non-employee directors are determined as a multiple of the annual cash retainer in effect at the end of the Company’s most recent fiscal year, calculated using the closing price of the Company’s Common Stock on the last business day of the Company’s most recent fiscal year as follows:


Position			Multiple of Annual Cash Retainer
Non-Employee Director			5x

The Compensation Committee may, from time to time, temporarily suspend or reevaluate and revise participants’ guidelines to give effect to changes in our Common Stock price or other factors the committee deems relevant. Shares that count towards satisfaction of the guidelines include: (i) shares owned individually by the executive officer or director and by his or her immediate family members residing in the same household, (ii) shares held in trust for the benefit of the executive officer or director or his or her family and (iii) unvested restricted shares or RSUs granted under 2019 Omnibus Incentive Plan (or any successor plan).

Participants are required to achieve their guideline within five years of becoming subject to the guidelines. The Compensation Committee reviews each participant’s compliance (or progress towards compliance) with the guidelines annually. In its discretion, the Compensation Committee may impose conditions, restrictions or limitations on any non-compliant participant as the committee determines to be necessary or appropriate. All of our current executive officers have achieved stock ownership as described above with the exception of Mr. Wright who joined the Company in January 2022 and pursuant to our policy, he has until January 2027 to comply.

Anti-Hedging and Anti-Pledging Policy and Trading Restrictions

Our Insider Trading Policy limits the timing and types of transactions in our securities by our directors, officers and other employees. Outside of an approved 10b5-1 plan, which is subject to cooling-off periods and other restrictions as described in our Insider Trading Policy, these persons are permitted to trade in our securities only during window periods (as defined in our Insider Trading Policy) and, in some cases, only after they have pre-cleared transactions with our Compliance Officer. In addition, the policy provides that none of our directors, officers or other employees may engage in the following transactions:

•trading in Company stock on a short-term basis;

•trading in Company stock on margin;

•short-selling Company stock;

•entering into transactions designed to hedge the risks and benefits of ownership of Company securities, including the purchase and/or sale of derivatives, as well as any other transaction that is designed to hedge or offset, or that has the effect of hedging or offsetting, any change in the value of Company securities; or

•pledging Company securities as collateral for a loan.

Clawback Policy

In April 2020, the Board approved a clawback policy because it believes that it is in the best interests of the Company and its stockholders to reinforce the Company’s “pay-for-performance” philosophy and as such, the Company has a policy whereby we will, in all appropriate circumstances, require reimbursement of any annual incentive payment or long-term incentive payment to an executive officer where: (i) the payment was predicated upon achieving certain financial results that were subsequently the subject of a substantial restatement of our financial statements filed with the SEC; (ii) our Board determines the executive engaged in intentional misconduct that caused or substantially caused the need for the substantial restatement; (iii) the amount of the performance-based compensation that would have been received by the executive officer, had the financial results been properly reported, would have been lower than the amount actually received; and (iv) the Board determines, in its sole discretion, that it is in the best interests of the Company and its stockholders for the executive officer to repay or forfeit all or any portion of the performance-based compensation. In each such instance, we will, to the extent practicable, seek to recover from the individual executive the amount by which the individual executive’s incentive payments for the relevant period exceeded the lower payment that would have been made based on the restated financial results.

The Board is reviewing the final rule adopted by the SEC that implements the applicable provision of the Dodd-Frank Wall Street Reform and Consumer Protection Act and Nasdaq’s related proposed listing standard, in each case relating to recoupment of incentive-based compensation. The Company expects to amend its clawback policy in accordance with the new listing standard when the new listing standard becomes final.

COMPENSATION COMMITTEE REPORT

Management of the Company has prepared the Compensation Discussion and Analysis (the "CD&A"), and the Compensation Committee has reviewed and discussed the CD&A with management. Based on this review and discussion, the Compensation Committee recommended to the Board that the CD&A be included in this Proxy Statement.


						Members of the Compensation Committee:

						Matthew Avril (Chair)
						Cynthia S. Dubin
						Gary Rich

EMPLOYMENT/SEVERANCE, NON-COMPETITION AND NON-SOLICITATION AGREEMENTS

We are parties to employment agreements with each of the Company's NEOs, the material terms of which are described below. The agreements are automatically renewed for successive one-year terms, unless the Company or the NEO gives the other written notice of non-renewal at least 90 days prior to the expiration of the term. These employment agreements entitle each NEO to severance benefits upon certain qualifying terminations of their respective employment. The following descriptions are summaries of these agreements and are qualified by reference to the full text of the employment agreements which are filed as exhibits to certain of the Company's SEC filings.

Employment Agreements with Messrs. Kahn (President and Chief Executive Officer), Seeton (Chief Financial Officer), Laurence (Executive Vice President), and Kaminsky (Executive Vice President and Chief Administrative Officer)

Following the Compensation Committee’s deliberation, including the review of the findings of Pearl Meyer, on October 2, 2019, the Company entered into employment agreements with Messrs. Kahn, Seeton, Laurence, and Kaminsky for an initial three-year term. The terms of the employment agreements are substantially similar to each other, except as described below.

Mr. Kahn's employment agreement entitles him to an annual base salary of $900,000, subject to review for potential increases at least once per year by the Board, and an initial grant of 200,000 PRSUs. Mr. Seeton's employment agreement entitles him to an annual base salary of $400,000, which was increased to $500,000 in fiscal 2021 upon Board approval. In addition, Mr. Seeton received an initial grant of 20,833 PRSUs and 20,833 RSUs. Messrs. Laurence and Kaminsky’s employment agreements entitle each of them to an annual base salary of $500,000, subject to review for potential increases at least once per year by the Board. In addition, Mr. Laurence received an initial grant of 110,000 PRSUs and 60,000 RSUs and Mr. Kaminsky received an initial grant of 70,000 PRSUs and 55,000 RSUs. The PRSU and RSU awards are subject to the terms and conditions set forth in the applicable plan and award agreements.

Under the terms of the employment agreements, Messrs. Kahn, Seeton, Laurence and Kaminsky are eligible to participate in annual cash incentive plans and programs of the Company that are generally provided to senior executives pursuant to such terms and conditions as the Board may prescribe from time to time; provided that, for Messrs. Kahn, Laurence, and Kaminsky, the cash incentive plan will provide them the opportunity to earn a payout of (A) at least 50% of the target payout amount if the threshold annual performance goals established by the Board are achieved, (B) at least 100% of their base salary if the target annual performance goals established by the Board are achieved, and (C) at least 150% of the target payout amount if the maximum annual performance goals established by the Board are achieved. For Mr. Seeton, the cash incentive plan will provide him the opportunity to earn a payout of (A) at least 50% of the target payout amount if the threshold annual performance goals established by the Board are achieved, (B) at least 75% of his target payout amount if the target annual performance goals established by the Board are achieved, and (C) at least 100% of the target payout amount if the maximum annual performance goals established by the Board are achieved.

Finally, Messrs. Kahn, Seeton, Laurence, and Kaminsky receive certain standard employee benefits, reimbursement of expenses consistent with the benefits provided to executive officers and as otherwise set forth in each of their respective employment agreement, and Mr. Seeton's employment agreement provides for vacation consistent with other executives with similar benefits.

Employment Agreement with Mr. Evans (Chief Franchising Officer)

On August 1, 2020, the Company entered into an employment agreement with Mr. Evans. Under Mr. Evans employment agreement, he is entitled to an annual base salary of $400,000. In addition, Mr. Evans received an initial grant of 20,161 PRSUs and 20,161 RSUs. Under the terms of his employment agreement, as amended on March 8, 2021, Mr. Evans is also entitled to a commission equal to 10% of all Initial Fees (as defined in the employment agreement) paid to the Company and/or its subsidiaries or affiliates in connection with the sale of any franchise subject to certain conditions.

Finally, Mr. Evans received certain standard employee benefits, reimbursement of expenses and vacation consistent with the benefits provided to executive officers and as otherwise set forth in his employment agreement.

SUMMARY COMPENSATION TABLE

The following table summarizes information concerning the compensation awarded to, earned by, or paid for services rendered in all capacities by our NEOs during the fiscal years ended December 31, 2022, December 25, 2021, and December 26, 2020. The compensation described in this table does not include medical, group life insurance or other benefits that are available generally to all of our salaried employees.


Name and Principal Position	Fiscal Year Ended	Salary ($)		Bonus ($)		Stock Awards ($) (1)		Non-Equity Incentive Plan Compensation ($) (2)		All Other Compensation ($)		Total ($)
Brian R. Kahn, President and Chief Executive Officer	2022	$	900,000	$	—	$	2,999,999	$	270,000	$	—	$	4,169,999
	2021	$	900,000	$	—	$	6,295,064	$	1,215,000	$	—	$	8,410,064
	2020	$	810,000	$	—	$	3,000,006	$	1,250,000	$	—	$	5,060,006


Andrew M. Laurence, Executive Vice President	2022	$	500,000	$	—	$	1,000,028	$	150,000	$	—	$	1,650,028
	2021	$	500,000	$	—	$	2,397,880	$	675,000	$	—	$	3,572,880
	2020	$	463,846	$	—	$	999,986	$	700,000	$	—	$	2,163,832


Andrew F. Kaminsky, Executive Vice President and Chief Administrative Officer	2022	$	500,000	$	—	$	1,000,028	$	150,000	$	—	$	1,650,028
	2021	$	500,000	$	—	$	2,397,880	$	637,500	$	—	$	3,535,380
	2020	$	463,846	$	—	$	999,986	$	700,000	$	—	$	2,163,832


Eric F. Seeton, Chief Financial Officer	2022	$	500,000	$	—	$	1,000,028	$	112,500	$	—	$	1,612,528
	2021	$	481,593	$	—	$	2,397,880	$	450,000	$	—	$	3,329,473
	2020	$	382,153	$	—	$	999,986	$	600,000	$	—	$	1,982,139


Kenneth Todd Evans, Executive Vice President and Chief Franchising Officer	2022	$	400,000	$	—	$	300,008	$	612,495	$	—	$	1,312,503
	2021	$	400,000	$	—	$	1,697,894	$	592,701	$	—	$	2,690,595
	2020	$	161,539	$	—	$	1,006,840	$	110,764	$	—	$	1,279,143

(1)Amounts in this column reflect the grant date fair value of stock awards granted to each NEO under the Company’s 2019 Omnibus Plan or 2011 Equity and Cash Incentive Plan, calculated in accordance with ASC Topic 718, based on the fair market value as determined by the Board, of the Company's stock on the date of the grant. Assumptions used in the calculation of these amounts are included in Note 12 to the Company's audited financial statements for Fiscal 2022 and Fiscal 2021, included in our 2022 and 2021 Annual Reports. See breakout of equity awards in the table below.

(2)Amounts in this column were earned and paid under the Company's annual cash bonus plans. The amounts for Fiscal 2022 were paid on March 3, 2023, the amounts for Fiscal 2021 were paid on March 11, 2022, and the amounts for Fiscal 2020 were paid on March 12, 2021.

GRANTS OF PLAN BASED AWARDS

The following table sets forth information regarding grants of plan based awards to each of the NEOs during Fiscal 2022.


											All Other RSU Awards: Number of Securities Underlying RSUs (#) (3)	Grant Date Fair Value of Stock Awards (4)
		Estimated Future Payments under Non-Equity Incentive Plan Awards (1)						Estimated Securities under Equity Incentive Plan Awards (2)
Name	Grant Date	Threshold		Target		Maximum		Threshold	Target	Maximum
Brian R. Kahn		$	450,000	$	900,000	$	1,350,000	—	—	—	—	$	—
	2/22/2022	—		—		—		—	—	—	35,369	1,499,999
	2/22/2022	—		—		—		21,211	42,421	84,842	—	1,499,999
Andrew M. Laurence		250,000		500,000		750,000		—	—	—	—	—
	2/22/2022	—		—		—		—	—	—	11,790	500,014
	2/22/2022	—		—		—		7,070	14,140	28,280	—	500,014
Andrew F. Kaminsky		250,000		500,000		750,000		—	—	—	—	—
	2/22/2022	—		—		—		—	—	—	11,790	500,014
	2/22/2022	—		—		—		7,070	14,140	28,280	—	500,014
Eric F. Seeton		100,000		300,000		400,000		—	—	—	—	—
	2/22/2022	—		—		—		—	—	—	11,790	500,014
	2/22/2022	—		—		—		7,070	14,140	28,280	—	500,014
Kenneth Todd Evans		—		—		—		—	—	—	—	—
	2/22/2022	—		—		—		—	—	—	3,537	150,004
	2/22/2022	—		—		—		2,121	4,242	8,484	—	150,004

(1)Based on the individual performance component of the bonus awards, bonus payments earned for Fiscal 2022 were as follows: Mr. Kahn $270,000, Mr. Laurence $150,000, Mr. Kaminsky $150,000 and Mr. Seeton $112,500. Mr. Evans non-equity incentive plan is a commission on all amounts paid to the Company and/or its subsidiaries or affiliates in connection with the sale of any franchise subject to certain conditions which was $612,495 for Fiscal 2022. These amounts were all paid on March 3, 2023.

(2)Represents PRSUs. The number of shares to be issued under the plan ranges from 0% to 200% of the target based on the achievement of performance targets.

(3)Awards with a grant date of February 22, 2022 represent RSUs that vest on February 22, 2025.

(4)Amounts in this column reflect the grant date fair value of the RSUs, PRSUs, and MPRSUs granted to each NEO under the Company’s 2019 Omnibus Plan, calculated in accordance with ASC Topic 718, based on the fair market value, as determined by the Board, of the Company's stock on the date of grant. Assumptions used in the calculation of these amounts are included in Note 12 to the Company's audited financial statements for Fiscal 2022, included in our 2022 Annual Report.

OUTSTANDING EQUITY AWARDS AT FISCAL YEAR END

The following table sets forth information regarding outstanding stock awards held by our NEOs at December 31, 2022. All grants noted below were made under the 2019 Omnibus Plan.


		Number of Securities Underlying Unexercised Options (#)				Stock Awards
Name	Grant Date	Exercisable	Unexercisable	Option Exercise Price	Option Expiration Date	Number of Units that have not Vested (#)	Market Value of Units that have not Vested ($) (1)


Brian R. Kahn		—	—	—		401,225	$	9,557,180


Andrew M. Laurence		—	—	—		148,741	$	3,543,011
Andrew F. Kaminsky		—	—	—		148,741	$	3,543,011
Eric F. Seeton		—	—	—		148,741	$	3,543,011
Kenneth Todd Evans		—	—	—		112,439	$	2,678,297

(1)Amounts reflect the number of RSUs and the target number of PRSUs that have not vested multiplied by the market value of $23.82 per share, which was the closing market price of the Company's Common Stock on December 31, 2022, the last business day of Fiscal Year 2022.

OPTIONS EXERCISED AND STOCK VESTED

The following table sets forth information regarding stock options exercised or RSUs vested during the year ended December 31, 2022:


	Option Awards			RSU Awards
Name	Number of Shares Acquired on Exercise (#)	Value Realized on Exercise ($)		Number of Shares Acquired on Vesting (#)	Value Realized on Vesting ($)
Brian R. Kahn	23,188	$	776,566	320,161	$	8,049,738
Andrew M. Laurence	34,781	$	1,164,120	191,720	$	4,730,532
Andrew F. Kaminsky	—	$	—	130,054	$	3,248,848
Eric F. Seeton	—

SEC Form DEF 14A filed by Franchise Group Inc.