MAX insider transactions

Chief Technology Officer Yeh Kuanling Amy sold $26,669 worth of shares (3,000 units at $8.89) as part of a pre-agreed trading plan, decreasing direct ownership by 0.52% to 569,985 units (SEC Form 4)

Director Stclair Lauren was granted 20,900 shares (SEC Form 4)

SEC Form 3 filed by new insider Stclair Lauren

Chief Revenue Officer Cramer Keith converted options into 9,774 shares and sold $104,686 worth of shares (13,000 units at $8.05) as part of a pre-agreed trading plan, decreasing direct ownership by 1% to 293,528 units (SEC Form 4)

Officer Thompson Patrick Ryan covered exercise/tax liability with 20,294 shares, decreasing direct ownership by 2% to 1,104,336 units (SEC Form 4) to cover taxes

GENERAL COUNSEL AND SECRETARY Coyne Jeffrey B covered exercise/tax liability with 9,231 shares and sold $40,476 worth of shares (5,000 units at $8.10) as part of a pre-agreed trading plan, decreasing direct ownership by 2% to 591,764 units (SEC Form 4) (tax liability)

Chief Technology Officer Yeh Kuanling Amy sold $96,640 worth of shares (12,000 units at $8.05) as part of a pre-agreed trading plan and converted options into 10,106 shares, decreasing direct ownership by 0.33% to 572,985 units (SEC Form 4)

Director Arasu Venmal (Raji) was granted 20,750 shares, increasing direct ownership by 21% to 119,407 units (SEC Form 4)

Director Jones Ramon was granted 20,750 shares, increasing direct ownership by 286% to 28,000 units (SEC Form 4)

Director Vrabeck Kathy P was granted 20,750 shares, increasing direct ownership by 16% to 150,407 units (SEC Form 4)

Director Hunt Bradley William was granted 20,750 shares, increasing direct ownership by 82% to 46,200 units (SEC Form 4)

Officer Yi Steven sold $108,465 worth of shares (12,000 units at $9.04) as part of a pre-agreed trading plan, decreasing direct ownership by 0.41% to 2,879,690 units (SEC Form 4)

Director Nonko Eugene sold $1,154,015 worth of shares (115,132 units at $10.02) as part of a pre-agreed trading plan, decreasing direct ownership by 5% to 959,775 units (SEC Form 4)

Officer Yi Steven sold $669,175 worth of shares (66,967 units at $9.99) as part of a pre-agreed trading plan, decreasing direct ownership by 2% to 2,891,690 units (SEC Form 4)

SEC Form 4 filed by Yi Steven

SEC Form 4 filed by Nonko Eugene

SEC Form 4 filed by Cramer Keith

SEC Form 4 filed by Yi Steven

SEC Form 4 filed by Yeh Kuanling Amy

SEC Form 4 filed by Yi Steven

SEC Form 4 filed by Yi Steven

SEC Form 4 filed by Yeh Kuanling Amy

SEC Form 4 filed by Yi Steven

SEC Form 4 filed by Yi Steven

Officer Yi Steven was granted 448,500 shares and sold $91,684 worth of shares (9,227 units at $9.94), increasing direct ownership by 17% to 3,059,247 units (SEC Form 4)

Chief Revenue Officer Cramer Keith was granted 134,600 shares and sold $98,946 worth of shares (10,000 units at $9.89), increasing direct ownership by 68% to 306,754 units (SEC Form 4)

Chief Technology Officer Yeh Kuanling Amy was granted 186,900 shares, increasing direct ownership by 47% to 580,879 units (SEC Form 4)

Officer Thompson Patrick Ryan was granted 254,200 shares, increasing direct ownership by 29% to 1,124,630 units (SEC Form 4)

GENERAL COUNSEL AND SECRETARY Coyne Jeffrey B was granted 171,950 shares, increasing direct ownership by 40% to 605,995 units (SEC Form 4)

Director Nonko Eugene was granted 174,450 shares and sold $52,060 worth of shares (5,205 units at $10.00), increasing direct ownership by 19% to 1,055,057 units (SEC Form 4)

SEC Form 4 filed by MediaAlpha Inc.

SEC Form 4 filed by MediaAlpha Inc.

Chief Technology Officer Yeh Kuanling Amy sold $31,020 worth of shares (3,000 units at $10.34), decreasing direct ownership by 0.76% to 393,979 units (SEC Form 4)

Director Nonko Eugene sold $1,323,576 worth of shares (132,203 units at $10.01), decreasing direct ownership by 6% to 886,942 units (SEC Form 4)

Officer Yi Steven sold $552,766 worth of shares (55,252 units at $10.00), decreasing direct ownership by 2% to 2,633,624 units (SEC Form 4)

Officer Yi Steven sold $189,706 worth of shares (20,748 units at $9.14), decreasing direct ownership by 0.77% to 2,688,876 units (SEC Form 4)

Director Nonko Eugene sold $251,031 worth of shares (25,097 units at $10.00), decreasing direct ownership by 1% to 946,543 units (SEC Form 4)

Officer Yi Steven sold $87,172 worth of shares (12,000 units at $7.26), decreasing direct ownership by 0.44% to 2,709,624 units (SEC Form 4)

Chief Technology Officer Yeh Kuanling Amy sold $87,689 worth of shares (12,000 units at $7.31) and converted options into 15,317 shares, increasing direct ownership by 0.84% to 396,979 units (SEC Form 4)

Officer Yi Steven converted options into 18,294 shares, increasing direct ownership by 0.68% to 2,721,624 units (SEC Form 4)

Chief Revenue Officer Cramer Keith converted options into 14,985 shares and sold $71,599 worth of shares (10,000 units at $7.16), increasing direct ownership by 3% to 182,154 units (SEC Form 4)

GENERAL COUNSEL AND SECRETARY Coyne Jeffrey B covered exercise/tax liability with 9,282 shares, sold $36,522 worth of shares (5,000 units at $7.30) and converted options into 6,544 shares, decreasing direct ownership by 2% to 434,045 units (SEC Form 4)

Officer Thompson Patrick Ryan covered exercise/tax liability with 12,130 shares, decreasing direct ownership by 1% to 870,430 units (SEC Form 4)

Director Nonko Eugene converted options into 18,294 shares, increasing direct ownership by 2% to 957,142 units (SEC Form 4)

Officer Yi Steven sold $101,732 worth of shares (12,000 units at $8.48), decreasing direct ownership by 0.44% to 2,703,330 units (SEC Form 4)

Director Nonko Eugene sold $247,043 worth of shares (24,200 units at $10.21), decreasing direct ownership by 1% to 938,848 units (SEC Form 4)

Officer Yi Steven sold $198,631 worth of shares (20,000 units at $9.93), decreasing direct ownership by 0.73% to 2,715,330 units (SEC Form 4)

Officer Yi Steven sold $255,828 worth of shares (24,000 units at $10.66), decreasing direct ownership by 0.87% to 2,735,330 units (SEC Form 4)

Director Nonko Eugene sold $386,613 worth of shares (36,300 units at $10.65), decreasing direct ownership by 2% to 949,648 units (SEC Form 4)

Officer Yi Steven sold $267,432 worth of shares (24,000 units at $11.14), decreasing direct ownership by 0.86% to 2,759,330 units (SEC Form 4)

Director Nonko Eugene sold $404,489 worth of shares (36,300 units at $11.14), decreasing direct ownership by 2% to 965,848 units (SEC Form 4)

Chief Technology Officer Yeh Kuanling Amy sold $34,440 worth of shares (3,000 units at $11.48), decreasing direct ownership by 0.76% to 393,662 units (SEC Form 4)

Chief Revenue Officer Cramer Keith sold $113,736 worth of shares (10,000 units at $11.37), decreasing direct ownership by 5% to 177,169 units (SEC Form 4)

Officer Yi Steven sold $276,598 worth of shares (24,000 units at $11.52), decreasing direct ownership by 0.85% to 2,783,330 units (SEC Form 4)

Director Nonko Eugene sold $418,599 worth of shares (36,300 units at $11.53), decreasing direct ownership by 2% to 982,048 units (SEC Form 4)

Officer Yi Steven sold $284,078 worth of shares (24,000 units at $11.84), decreasing direct ownership by 0.85% to 2,807,330 units (SEC Form 4)

Director Nonko Eugene sold $429,750 worth of shares (36,300 units at $11.84), decreasing direct ownership by 2% to 998,248 units (SEC Form 4)

Chief Technology Officer Yeh Kuanling Amy sold $38,850 worth of shares (3,000 units at $12.95), decreasing direct ownership by 0.75% to 396,662 units (SEC Form 4)

Officer Yi Steven sold $307,025 worth of shares (24,000 units at $12.79), decreasing direct ownership by 0.84% to 2,831,330 units (SEC Form 4)

Director Nonko Eugene sold $464,336 worth of shares (36,300 units at $12.79), decreasing direct ownership by 2% to 1,014,448 units (SEC Form 4)