Compare · NOW vs WFCF
NOW vs WFCF
Side-by-side comparison of ServiceNow Inc. (NOW) and Where Food Comes From Inc. (WFCF): market cap, price performance, sector, and recent activity on the wire.
Summary
- Both NOW and WFCF operate in Computer Software: Prepackaged Software (Technology), so they compete in similar markets.
- NOW is the larger of the two at $131.32B, about 2033.2x WFCF ($64.6M).
- NOW has been more active in the news (24 items in the past 4 weeks vs 5 for WFCF).
- NOW has more recent analyst coverage (25 ratings vs 0 for WFCF).
- Company
- ServiceNow Inc.
- Where Food Comes From Inc.
- Price
- -
- -
- Market cap
- $131.32B
- $64.6M
- 1M return
- -
- -
- 1Y return
- -
- -
- Industry
- Computer Software: Prepackaged Software
- Computer Software: Prepackaged Software
- Exchange
- NYSE
- NASDAQ
- IPO
- 2012
- News (4w)
- 24
- 5
- Recent ratings
- 25
- 0
ServiceNow Inc.
ServiceNow, Inc. provides enterprise cloud computing solutions that defines, structures, consolidates, manages, and automates services for enterprises worldwide. It operates the Now platform that offers workflow automation, artificial intelligence, machine learning, performance analytics, electronic service catalogs and portals, configuration management systems, data benchmarking, encryption, and collaboration and development tools. The company also provides information technology (IT) service management applications; IT service management product suite for enterprise's employees, customers, and partners; IT business management product suite to manage IT priorities; IT operations management product that connects a customer's physical and cloud-based IT infrastructure; IT Asset Management to automate IT asset lifecycles; and enterprise development operations product for developers' toolchain. In addition, it offers security incident management, threat enrichment intelligence, vulnerability response management, and security incident intelligence sharing security operation products; governance, risk, and compliance product to create policies and controls; human resources, legal, and workplace service delivery products; safe workplace applications; customer service management product; and field service management applications. Further, it provides App Engine product; IntegrationHub enables application to extend workflows; and professional, training, and customer support services. It serves government, financial services, healthcare, telecommunications, manufacturing, IT services, technology, oil and gas, education, and consumer products. It sells its products through direct sales team and resale partners. The company was formerly known as Service-now.com and changed its name to ServiceNow, Inc. in May 2012. The company was incorporated in 2004 and is headquartered in Santa Clara, California.
Where Food Comes From Inc.
Where Food Comes From, Inc. provides verification and certification solutions for the agriculture, livestock, and food industries in the United States. The company operates through verification and Certification, and Software Sales and Related Consulting segments. It conducts on-site and desk audits to verify that claims made about livestock, crops, and other food products are accurate, as well as offers Where Food Comes From Source Verified retail and restaurant labeling program, which connects consumers directly to the source of the food they purchase through product labeling, and web-based information sharing and education. The company also offers sustainability programs, compliance management, and farming information management solutions as software-as-a-service; maintenance, support, and software-related consulting services; and web-hosting services, as well as sells hardware. It serves beef and pork packers, organic producers and processors, and specialty retail chains. The company was formerly known as Integrated Management Information, Inc. and changed its name to Where Food Comes From, Inc. in December 2012. Where Food Comes From, Inc. was founded in 1996 and is headquartered in Castle Rock, Colorado.
Latest NOW
- SEC Form S-8 filed by ServiceNow Inc.
- Tech Mahindra and ServiceNow Expand Partnership to Deliver Production-Ready Enterprise AI at Scale
- Principal Accounting Officer Fontaine Danielle converted options into 485 shares and covered exercise/tax liability with 168 shares, increasing direct ownership by 3% to 10,887 units (SEC Form 4) (withholding obligation)
- President and CFO Mastantuono Gina converted options into 1,595 shares and covered exercise/tax liability with 858 shares, increasing direct ownership by 0.68% to 109,256 units (SEC Form 4) (tax liability)
- Chief People & AI Enblmt. Off. Canney Jacqueline P converted options into 970 shares and covered exercise/tax liability with 496 shares, increasing direct ownership by 1% to 37,889 units (SEC Form 4) (withholding obligation)
- Chairman & CEO Mcdermott William R converted options into 4,160 shares and covered exercise/tax liability with 2,236 shares, increasing direct ownership by 1% to 184,199 units (SEC Form 4) (tax liability)
- President, Global Customer Ops Fipps Paul converted options into 640 shares and covered exercise/tax liability with 256 shares, increasing direct ownership by 2% to 20,339 units (SEC Form 4) (tax withholding)
- Chairman & CEO Mcdermott William R converted options into 15,152 shares and covered exercise/tax liability with 8,145 shares, increasing direct ownership by 4% to 182,275 units (SEC Form 4) (for withholding tax)
- Pres. & Chief Legal Officer Nowbar Hossein covered exercise/tax liability with 1,995 shares and converted options into 5,066 shares, increasing direct ownership by 56% to 8,514 units (SEC Form 4) to satisfy withholding obligation
- President, Global Customer Ops Fipps Paul covered exercise/tax liability with 3,057 shares and converted options into 7,652 shares, increasing direct ownership by 30% to 19,955 units (SEC Form 4) to satisfy withholding tax
Latest WFCF
- Where Food Comes From Inc. filed SEC Form 8-K: Results of Operations and Financial Condition, Financial Statements and Exhibits
- SEC Form S-3 filed by Where Food Comes From Inc.
- SEC Form 10-Q filed by Where Food Comes From Inc.
- Where Food Comes From, Inc. Reports Second Quarter Financial Results
- Where Food Comes From, Inc. Schedules 2026 Second Quarter Earnings Call
- SEC Form 8-K filed by Where Food Comes From Inc.
- SEC Form 10-Q filed by Where Food Comes From Inc.
- Where Food Comes From, Inc. Reports 2026 First Quarter Financial Results
- Where Food Comes From, Inc. Schedules 2026 First Quarter Earnings Call
- SEC Form 8-K filed by Where Food Comes From Inc.