Compare · KHC vs VITL
KHC vs VITL
Side-by-side comparison of The Kraft Heinz Company (KHC) and Vital Farms Inc. (VITL): market cap, price performance, sector, and recent activity on the wire.
Summary
- Both KHC and VITL operate in Packaged Foods (Consumer Staples), so they compete in similar markets.
- KHC is the larger of the two at $29.17B, about 79.5x VITL ($367.1M).
- KHC has been more active in the news (7 items in the past 4 weeks vs 1 for VITL).
- Both have 25 recent analyst ratings on file.
- Company
- The Kraft Heinz Company
- Vital Farms Inc.
- Price
- -
- -
- Market cap
- $29.17B
- $367.1M
- 1M return
- -
- -
- 1Y return
- -
- -
- Industry
- Packaged Foods
- Packaged Foods
- Exchange
- NASDAQ
- NASDAQ
- IPO
- 2020
- News (4w)
- 7
- 1
- Recent ratings
- 25
- 25
The Kraft Heinz Company
The Kraft Heinz Company, together with its subsidiaries, manufactures and markets food and beverage products in the United States, Canada, the United Kingdom, and internationally. Its products include condiments and sauces, cheese and dairy, meals, meats and seafood, frozen and chilled foods, packaged drinking pouches, appetizers, nuts and salted snacks, refreshment beverages, coffee, infant and nutrition products, and other grocery products, as well as desserts, dressings, toppings, and baking. The company offers its products under the Kraft, Oscar Mayer, Heinz, Philadelphia, Velveeta, Lunchables, Planters, Maxwell House, Capri Sun, Ore-Ida, Kool-Aid, Jell-O, ABC, Master, Golden Circle, Quero, Plasmon, Wattie's, Pudliszki, Classico, TGI Fridays, and Taco Bell Home Originals brand names. It sells its products through its own sales organizations, as well as through independent brokers, agents, and distributors to chain, wholesale, cooperative and independent grocery accounts, convenience stores, drug stores, value stores, bakeries, pharmacies, mass merchants, club stores, foodservice distributors and institutions, including hotels, restaurants, hospitals, health care facilities, and government agencies; and online through e-commerce platforms and retailers. The company was formerly known as H.J. Heinz Holding Corporation and changed its name to The Kraft Heinz Company in July 2015. The Kraft Heinz Company was founded in 1869 and is headquartered in Pittsburgh, Pennsylvania.
Vital Farms Inc.
Vital Farms, Inc., an ethical food company, provides pasture-raised products in the United States. It offers shell eggs, butter, hard-boiled eggs, ghee, liquid whole eggs, and egg bite products. The company was founded in 2007 and is headquartered in Austin, Texas.
Latest KHC
- HEINZ Takes Soup Beyond the Can with New Ready-To-Eat Soup Collection
- The Kraft Heinz Company to Report Third Quarter 2026 Results on November 4, 2026
- SEC Form 8-K filed by The Kraft Heinz Company
- SEC Form 8-K filed by The Kraft Heinz Company
- Kraft Mac & Cheese Enters First New Category in Nearly 20 Years with Cheesy Ramen
- Lunchables Fires Up National Pizza Month With the First-Ever Lunchables Pizza Grill
- Kraft Dinner Pops Into the Beverage Aisle with First-of-its-Kind KD x Solly’s Cream Soda
- UPDATING and REPLACING Philadelphia Turns Up the Heat with its First-Ever Sweet Heat Cream Cheese in the United States in Partnership with Mike's Hot Honey®
- RBC Capital Mkts initiated coverage on Kraft Heinz with a new price target
- Capri Sun Tests Its Biggest Pouch Yet – and Fans Could Help Make it Permanent
Latest VITL
- Vital Farms Launches the “Behind Every Carton” Campaign to Show Consumers the Real Farms and Farmers Who Produce the Good Eggs Every Day
- Chief People Officer Van Hoven Reena Chauhan covered exercise/tax liability with 344 shares, decreasing direct ownership by 1% to 25,483 units (SEC Form 4) to satisfy tax liability
- Chief Supply Chain Officer Holland Joseph Michael covered exercise/tax liability with 412 shares, decreasing direct ownership by 1% to 37,738 units (SEC Form 4) to cover taxes
- Amendment: Vital Farms Inc. filed SEC Form 8-K: Amendments to Articles of Incorporation or Bylaws; Change in Fiscal Year, Financial Statements and Exhibits
- Vital Farms Inc. filed SEC Form 8-K: Amendments to Articles of Incorporation or Bylaws; Change in Fiscal Year, Financial Statements and Exhibits
- Vital Farms upgraded by The Benchmark Company
- Silver Point Leads $125 Million Term Loan Financing for Vital Farms
- SEC Form 10-Q filed by Vital Farms Inc.
- Vital Farms Inc. filed SEC Form 8-K: Entry into a Material Definitive Agreement, Termination of a Material Definitive Agreement, Results of Operations and Financial Condition, Creation of a Direct Financial Obligation, Other Events, Financial Statements and Exhibits
- Vital Farms to Report Second Quarter 2026 Financial Results on August 6, 2026