Compare · CRM vs UPLD
CRM vs UPLD
Side-by-side comparison of Salesforce Inc. (CRM) and Upland Software Inc. (UPLD): market cap, price performance, sector, and recent activity on the wire.
Summary
- Both CRM and UPLD operate in Computer Software: Prepackaged Software (Technology), so they compete in similar markets.
- CRM is the larger of the two at $168.46B, about 12094.7x UPLD ($13.9M).
- CRM has been more active in the news (18 items in the past 4 weeks vs 14 for UPLD).
- CRM has more recent analyst coverage (25 ratings vs 16 for UPLD).
- Company
- Salesforce Inc.
- Upland Software Inc.
- Price
- -
- -
- Market cap
- $168.46B
- $13.9M
- 1M return
- -
- -
- 1Y return
- -
- -
- Industry
- Computer Software: Prepackaged Software
- Computer Software: Prepackaged Software
- Exchange
- NYSE
- NASDAQ
- IPO
- 2004
- 2014
- News (4w)
- 18
- 14
- Recent ratings
- 25
- 16
Salesforce Inc.
salesforce.com, inc. develops enterprise cloud computing solutions with a focus on customer relationship management worldwide. The company offers Sales Cloud to store data, monitor leads and progress, forecast opportunities, and gain insights through analytics and relationship intelligence, as well as deliver quotes, contracts, and invoices. It also provides Service Cloud, which enables companies to deliver personalized customer service and support, as well as a field service solution that enables companies to connect agents, dispatchers, and mobile employees through a centralized platform, which helps to schedule and dispatch work, and track and manage jobs in real-time. In addition, the company offers Marketing Cloud to plan, personalize, and optimize one-to-one customer marketing interactions; and Commerce Cloud, which enables companies to enhance engagement, conversion, revenue, and loyalty from their customers. Further, it provides Customer 360 Platform that offers no-code to pro-code Platform-as-a-Service tools for building, securing, integrating, and managing the business apps; MuleSoft Anypoint Platform enables customers to connect any system, application, data, or device; Quip collaboration platform, which combines documents, spreadsheets, apps, and chat with live CRM data; and Tableau and Einstein Analytics, provides analytical technology to customers. Additionally, the company offers various solutions for financial services, healthcare and life sciences, manufacturing, consumer goods, government, and philanthropy. The company also provides professional services and education services, including instructor-led and online courses; and support and adoption programs. It provides its services through direct sales; and consulting firms, systems integrators, and other partners. Salesforce and Siemens has a strategic partnership. The company was founded in 1999 and is headquartered in San Francisco, California.
Upland Software Inc.
Upland Software, Inc. provides cloud-based enterprise work management software in the United States, the United Kingdom, Canada, and internationally. It offers a family of software applications under the Upland brand in the areas of marketing, sales, contact center, project management, information technology, business operations, and human resources and legal. The company also offers professional services, such as implementation, data extraction, integration and configuration, and training services, as well as customer support services. It serves large global corporations, various government agencies, and medium-sized businesses in financial services, retail, manufacturing, legal, consumer goods, media, and other industries through direct and indirect sales organizations. The company was formerly known as Silverback Enterprise Group, Inc. and changed its name to Upland Software, Inc. in November 2013. Upland Software, Inc. was incorporated in 2010 and is headquartered in Austin, Texas.
Latest CRM
- President and COO Milano Miguel converted options into 1,662 shares and covered exercise/tax liability with 678 shares, increasing direct ownership by 3% to 38,754 units (SEC Form 4)
- President and CLO Niles Sabastian converted options into 1,662 shares and covered exercise/tax liability with 920 shares, increasing direct ownership by 3% to 27,037 units (SEC Form 4)
- Director Sachin J. Mehra converted options into 441 shares, increasing direct ownership by 9% to 5,406 units (SEC Form 4)
- Director Munoz Oscar converted options into 441 shares, increasing direct ownership by 3% to 13,990 units (SEC Form 4)
- Director Kroes Neelie converted options into 441 shares and covered exercise/tax liability with 67 shares, increasing direct ownership by 5% to 8,490 units (SEC Form 4)
- Director Alber Laura converted options into 441 shares, increasing direct ownership by 4% to 10,413 units (SEC Form 4)
- Director Roos John Victor converted options into 441 shares, increasing direct ownership by 3% to 17,289 units (SEC Form 4)
- Director Kirk David Blair converted options into 441 shares, increasing direct ownership by 3% to 14,572 units (SEC Form 4)
- Director Conway Craig converted options into 441 shares, increasing direct ownership by 5% to 9,937 units (SEC Form 4)
- Director Donald Arnold W converted options into 441 shares (SEC Form 4)
Latest UPLD
- Upland Software Earns 43 Badges in G2’s Fall 2026 Market Reports
- Chief Financial Officer Simon Jennifer L. was granted 30,000 shares (SEC Form 4)
- SEC Form 3 filed by new insider Simon Jennifer L.
- Upland Software and Carahsoft Partner to Expand Public Sector Impact
- SEC Form 10-Q filed by Upland Software Inc.
- Upland Software Inc. filed SEC Form 8-K: Results of Operations and Financial Condition, Financial Statements and Exhibits
- Upland Software Reports Second Quarter 2026 Financial Results
- Director Mattox Timothy sold $3,627 worth of shares (847 units at $4.28) as part of a pre-agreed trading plan, decreasing direct ownership by 2% to 36,053 units (SEC Form 4)
- Director Mattox Timothy sold $4,270 worth of shares (1,000 units at $4.27) as part of a pre-agreed trading plan, decreasing direct ownership by 3% to 36,900 units (SEC Form 4)
- Director Mattox Timothy sold $8,860 worth of shares (2,000 units at $4.43) as part of a pre-agreed trading plan, decreasing direct ownership by 5% to 37,900 units (SEC Form 4)