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Compare · GOOGL vs TTD

GOOGL vs TTD

Side-by-side comparison of Alphabet Inc. (GOOGL) and The Trade Desk Inc. (TTD): market cap, price performance, sector, and recent activity on the wire.

Summary

  • Both GOOGL and TTD operate in Computer Software: Programming Data Processing (Technology), so they compete in similar markets.
  • GOOGL is the larger of the two at $4.47T, about 476.1x TTD ($9.38B).
  • Over the past year, GOOGL is up 105.4% and TTD is down 72.7% - GOOGL leads by 178.2 points.
  • GOOGL has been more active in the news (32 items in the past 4 weeks vs 11 for TTD).
  • Both have 25 recent analyst ratings on file.
PerformanceGOOGL+105.44%TTD-72.72%
2025-06-09+0.00%2026-06-08
MetricGOOGLTTD
Company
Alphabet Inc.
The Trade Desk Inc.
Price
$361.63-1.99%
$19.51-2.18%
Market cap
$4.47T
$9.38B
1M return
-9.11%
-17.21%
1Y return
+105.44%
-72.72%
Industry
Computer Software: Programming Data Processing
Computer Software: Programming Data Processing
Exchange
NASDAQ
NASDAQ
IPO
2004
2016
News (4w)
32
11
Recent ratings
25
25
GOOGL

Alphabet Inc.

Alphabet Inc. provides online advertising services in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. The company offers performance and brand advertising services. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, such as ads, Android, Chrome, hardware, Google Maps, Google Play, Search, and YouTube, as well as technical infrastructure; and digital content. The Google Cloud segment offers infrastructure and data analytics platforms, collaboration tools, and other services for enterprise customers. The Other Bets segment sells internet and TV services, as well as licensing and research and development services. The company was founded in 1998 and is headquartered in Mountain View, California.

TTD

The Trade Desk Inc.

The Trade Desk, Inc. operates as a technology company in the United States and internationally. The company operates a self-service cloud-based platform that allows buyers to create, manage, and optimize data-driven digital advertising campaigns in various ad formats and channels, including display, video, audio, in-app, native and social, and on various devices, such as computers, mobile devices, and connected TV. It also provides data and other value-added services, as well as platform features. The company serves advertising agencies and other service providers for advertisers. The Trade Desk, Inc. was incorporated in 2009 and is headquartered in Ventura, California.

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