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Compare · GOOGL vs TBLA

GOOGL vs TBLA

Side-by-side comparison of Alphabet Inc. (GOOGL) and Taboola.com Ltd. (TBLA): market cap, price performance, sector, and recent activity on the wire.

Summary

  • Both GOOGL and TBLA operate in Computer Software: Programming Data Processing (Technology), so they compete in similar markets.
  • GOOGL is the larger of the two at $4.33T, about 3352.9x TBLA ($1.29B).
  • Over the past year, GOOGL is up 103.7% and TBLA is up 32.7% - GOOGL leads by 71.0 points.
  • GOOGL has been more active in the news (32 items in the past 4 weeks vs 8 for TBLA).
  • GOOGL has more recent analyst coverage (25 ratings vs 19 for TBLA).
PerformanceGOOGL+103.69%TBLA+32.68%
2025-06-12+0.00%2026-06-11
MetricGOOGLTBLA
Company
Alphabet Inc.
Taboola.com Ltd.
Price
$358.22+0.53%
$4.73+0.32%
Market cap
$4.33T
$1.29B
1M return
-7.63%
-8.16%
1Y return
+103.69%
+32.68%
Industry
Computer Software: Programming Data Processing
Computer Software: Programming Data Processing
Exchange
NASDAQ
NASDAQ
IPO
2004
News (4w)
32
8
Recent ratings
25
19
GOOGL

Alphabet Inc.

Alphabet Inc. provides online advertising services in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. The company offers performance and brand advertising services. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, such as ads, Android, Chrome, hardware, Google Maps, Google Play, Search, and YouTube, as well as technical infrastructure; and digital content. The Google Cloud segment offers infrastructure and data analytics platforms, collaboration tools, and other services for enterprise customers. The Other Bets segment sells internet and TV services, as well as licensing and research and development services. The company was founded in 1998 and is headquartered in Mountain View, California.

TBLA

Taboola.com Ltd.

Taboola.com, Ltd., together with its subsidiaries, operates in artificial intelligence-based algorithmic engine platform in Israel, the United Kingdom, the United States, and internationally. It offers Taboola, a platform that partners with websites, devices, and mobile apps, collectively referred to as digital properties; recommend editorial content and advertisements on the open web; digital properties use Taboola's recommendation platform to achieve their business goals, such as driving new audiences to their sites and apps or increasing engagement with existing audiences. It also provides monetization opportunities to publishers. Taboola.com, Ltd. was founded in 2007 and is headquartered in New York, New York.

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