SCOR vs UBER

comScore Inc.

comScore, Inc. operates as an information and analytics company that measures advertising, consumer behavior, and audiences across media platforms worldwide. The company offers ratings and planning products and services, including Media Metrix Multi-Platform and Mobile Metrix, which measure Websites and apps on computers, smartphones, and tablets; Video Metrix that delivers measurement of digital video consumption; and Plan Metrix, which offers understanding of consumer lifestyle. Its ratings and planning products and services also comprises TV Essentials that combines TV viewing information with marketing segmentation and consumer databases; StationView Essentials to understand consumer viewing patterns and characteristics; Cross-Platform Suite, which integrates person-level linear TV viewership with digital audience data; and OnDemand Essentials that provides transactional tracking and reporting. In addition, its ratings and planning products comprise Comscore Campaign Ratings for verification of mobile and desktop video campaigns; validated Campaign Essentials, which validates whether digital ad impressions are visible to humans, identifies those that are fraudulent, and verifies that ads are shown in brand safe content and delivered to the right audience targets; and Total Home Panel Suite, which capture OTT, connected TV, and IOT device usage and content consumption. The company also offers analytics and optimization products and services that provide solutions for planning, optimization, and evaluation of advertising campaigns and brand protection. In addition, it offers movies reporting and analytics products and services to measure movie viewership and box office results by capturing movie ticket sales in real time or near real time. It serves digital publishers, television networks, movie studios, content owners, brand advertisers, agencies, and technology providers. The company was incorporated in 1999 and is headquartered in Reston, Virginia.

Uber Technologies Inc.

Uber Technologies, Inc. develops and operates proprietary technology applications in the United States, Canada, Latin America, Europe, the Middle East, Africa, and the Asia Pacific. It connects consumers with independent providers of ride services for ridesharing services and other forms of transportation services, including public transit, as well as connect riders and other consumers with restaurants, grocers, other stores, and delivery service providers for meal preparation, grocery, and other delivery services. The company operates through four segments: Mobility, Delivery, Freight, and Advanced Technologies Group (ATG) and Other Technology Programs. The Mobility segment provides products that connect consumers with mobility drivers who provide rides in a range of vehicles, such as cars, auto rickshaws, motorbikes, minibuses, or taxis. It also offers Uber for Business, financial partnerships, transit, and vehicle solutions offerings. The Delivery segment allows consumers to search for and discover local restaurants, order a meal, and either pick-up at the restaurant or have the meal delivered, as well as offers grocery and convenience store delivery, and select other goods. The Freight segment connects carriers with shippers on the company's platform and enable carriers upfront, transparent pricing, and the ability to book a shipment. The ATG and Other Technology Programs segment engages in the development and commercialization of autonomous vehicle and ridesharing technologies, as well as Uber Elevate. The company was formerly known as Ubercab, Inc. and changed its name to Uber Technologies, Inc. in February 2011. Uber Technologies, Inc. was founded in 2009 and is headquartered in San Francisco, California.