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Compare · REAL vs ULTA

REAL vs ULTA

Side-by-side comparison of The RealReal Inc. (REAL) and Ulta Beauty Inc. (ULTA): market cap, price performance, sector, and recent activity on the wire.

Summary

  • Both REAL and ULTA operate in Other Specialty Stores (Consumer Discretionary), so they compete in similar markets.
  • ULTA is the larger of the two at $19.90B, about 17.9x REAL ($1.11B).
  • Over the past year, REAL is up 50.6% and ULTA is down 1.2% - REAL leads by 51.8 points.
  • ULTA has been more active in the news (6 items in the past 4 weeks vs 5 for REAL).
  • Both have 25 recent analyst ratings on file.
PerformanceREAL+50.57%ULTA-1.22%
2025-06-09+0.00%2026-06-08
MetricREALULTA
Company
The RealReal Inc.
Ulta Beauty Inc.
Price
$9.20+3.72%
$462.76-0.94%
Market cap
$1.11B
$19.90B
1M return
-25.32%
-12.11%
1Y return
+50.57%
-1.22%
Industry
Other Specialty Stores
Other Specialty Stores
Exchange
NASDAQ
NASDAQ
IPO
2019
2007
News (4w)
5
6
Recent ratings
25
25
REAL

The RealReal Inc.

The RealReal, Inc. operates an online marketplace for consigned luxury goods. It offers various product categories, including women's, men's, kids', jewelry, and watches, as well as home and art products. The company was founded in 2011 and is headquartered in San Francisco, California.

ULTA

Ulta Beauty Inc.

Ulta Beauty, Inc. operates as a retailer of beauty products in the United States. The company's stores offer cosmetics, fragrances, skincare and haircare products, bath and body products, and salon styling tools; professional hair products; salon services, including hair, skin, makeup, and brow services; and others, including nail products and accessories. It also provides its private label products, such as the Ulta Beauty Collection branded cosmetics, skincare, and bath products, as well as Ulta Beauty branded products; and the Ulta Beauty branded gifts. As of January 30, 2021, the company operated 1,264 retail stores across 50 states. It also distributes its products through its Website, ulta.com; and mobile applications. The company was formerly known as Ulta Salon, Cosmetics & Fragrance, Inc. and changed its name to Ulta Beauty, Inc. in January 2017. Ulta Beauty, Inc. was founded in 1990 and is based in Bolingbrook, Illinois.

Latest REAL

Latest ULTA