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Compare · BABA vs MAX

BABA vs MAX

Side-by-side comparison of Alibaba Group Holding Limited (BABA) and MediaAlpha Inc. (MAX): market cap, price performance, sector, and recent activity on the wire.

Summary

  • Both BABA and MAX operate in Real Estate (Real Estate), so they compete in similar markets.
  • BABA is the larger of the two at $282.52B, about 499.6x MAX ($565.5M).
  • Over the past year, BABA is down 0.4% and MAX is down 15.8% - BABA leads by 15.5 points.
  • BABA has been more active in the news (13 items in the past 4 weeks vs 10 for MAX).
  • BABA has more recent analyst coverage (25 ratings vs 14 for MAX).
PerformanceBABA-0.39%MAX-15.85%
2025-06-09+0.00%2026-06-05
MetricBABAMAX
Company
Alibaba Group Holding Limited
MediaAlpha Inc.
Price
$120.90-4.02%
$9.08+4.97%
Market cap
$282.52B
$565.5M
1M return
-14.42%
+1.45%
1Y return
-0.39%
-15.85%
Industry
Real Estate
Real Estate
Exchange
NYSE
NYSE
IPO
2014
2020
News (4w)
13
10
Recent ratings
25
14
BABA

Alibaba Group Holding Limited

Alibaba Group Holding Limited, through its subsidiaries, provides online and mobile commerce businesses in the People's Republic of China and internationally. It operates through four segments: Core Commerce, Cloud Computing, Digital Media and Entertainment, and Innovation Initiatives and Others. The company operates Taobao Marketplace, a mobile commerce destination; Tmall, a third-party online and mobile commerce platform for brands and retailers; Alibaba Health Internet platforms for pharmaceutical and healthcare products; Alimama, a monetization platform; 1688.com and Alibaba.com, which are online wholesale marketplaces; AliExpress, a retail marketplace; Lazada, an e-commerce platform; and Tmall Global, an import e-commerce platform. It also operates Lingshoutong, a digital sourcing platform; Cainiao Network logistic services platform; Ele.me, a delivery and local services platform; Koubei, a restaurant and local services guide platform; and Fliggy, an online travel platform. In addition, the company offers pay-for-performance and display marketing services; and Taobao Ad Network and Exchange, a real-time bidding online marketing exchange. Further, it provides elastic computing, database, storage, virtualization network, large-scale computing, security, management and application, big data analytics, and Internet of Things and other services for enterprises; payment and escrow services; and movies, television series, variety shows, animations, and other video content. Additionally, the company operates Youku, an online video platform; Alibaba Pictures and other content platforms that provide online videos, films, live events, news feeds, literature, music, and others; Amap, a mobile digital map, navigation, and real-time traffic information app; DingTalk, a business efficiency app; and Tmall Genie, an AI-powered smart speaker. The company was founded in 1999 and is based in Hangzhou, the People's Republic of China.

MAX

MediaAlpha Inc.

MediaAlpha, Inc., through its subsidiaries, operates insurance customer acquisition platform in the United States. Its real-time customer acquisition and predictive analytics platform allows insurance carriers, distributors, and other clients to acquire customers and optimize customer acquisition in various verticals of property and casualty insurance, health insurance, and life insurance. The company was founded in 2014 and is headquartered in Los Angeles, California. MediaAlpha, Inc. operates as a subsidiary of White Mountains Insurance Group, Ltd.

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