DV vs GOOG

DoubleVerify Holdings Inc.

DoubleVerify Holdings, Inc. offers a software platform for digital media measurement, data, and analytics. The company offers DV Authentic Ad, a metric of digital media quality that evaluates the existence of fraud, brand safety, viewability, and geography for each digital ad; DV Authentic Attention solution that provides exposure and engagement predictive analytics to drive campaign performance; and Custom Contextual solution, which allows advertisers to match their ads to relevant content to maximize user engagement and drive campaign performance. The company also provides DV Publisher suite, which includes unified analytic, campaign delivery insight, media quality insight and optimization, industry benchmark, and video delivery automation solutions; Pinnacle that provides customers with access to data on all the digital ads and enables them to make changes to ad strategies on a real-time basis; and Connected TV (CTV) solution that detects fraudulent device signatures. Its software solutions are integrated across the digital advertising ecosystem, including programmatic platforms, social media channels, and digital publishers. DoubleVerify Holdings, Inc. was founded in 2008 and is based in New York, New York with additional locations at Berlin, Germany; Chicago, Illinois; Merelbeke, Belgium; Helsinki, Finland; London, United Kingdom; Los Angeles and San Francisco, California; Miguel Hidalgo, Mexico; Paris, France; São Paulo, Brazil; Singapore, Singapore; Sydney, Australia; Tel Aviv, Israel; and Tokyo, Japan.

Alphabet Inc.

Alphabet Inc. provides online advertising services in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. The company offers performance and brand advertising services. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, such as ads, Android, Chrome, hardware, Google Maps, Google Play, Search, and YouTube, as well as technical infrastructure; and digital content. The Google Cloud segment offers infrastructure and data analytics platforms, collaboration tools, and other services for enterprise customers. The Other Bets segment sells internet and TV services, as well as licensing and research and development services. The company was founded in 1998 and is headquartered in Mountain View, California.