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Compare · DSP vs META

DSP vs META

Side-by-side comparison of Viant Technology Inc. (DSP) and Meta Platforms Inc. (META): market cap, price performance, sector, and recent activity on the wire.

Summary

  • Both DSP and META operate in Computer Software: Programming Data Processing (Technology), so they compete in similar markets.
  • META is the larger of the two at $1.51T, about 1896.7x DSP ($793.6M).
  • Over the past year, DSP is down 14.8% and META is down 14.6% - META leads by 0.2 points.
  • META has been more active in the news (32 items in the past 4 weeks vs 8 for DSP).
  • META has more recent analyst coverage (25 ratings vs 14 for DSP).
PerformanceDSP-14.80%META-14.60%
2025-06-09+0.00%2026-06-05
MetricDSPMETA
Company
Viant Technology Inc.
Meta Platforms Inc.
Price
$12.09-4.95%
$592.85-5.53%
Market cap
$793.6M
$1.51T
1M return
+6.90%
-3.23%
1Y return
-14.80%
-14.60%
Industry
Computer Software: Programming Data Processing
Computer Software: Programming Data Processing
Exchange
NASDAQ
NASDAQ
IPO
2021
2012
News (4w)
8
32
Recent ratings
14
25
DSP

Viant Technology Inc.

Viant Technology Inc. operates as an advertising software company. It provides Adelphic, an enterprise software platform that enables marketers and their advertising agencies to plan, buy, and measure advertising across channels. The company also offers cloud-based self-service portal that provides customers with transparency and control over their advertising campaigns and underlying data infrastructure; omnichannel demand side platform for ad buyers to manage omnichannel campaigns and access metrics from each channel to inform decisions in other channels; and Data lake, a software and self-service enables customers with differentiated insights, including foot-traffic data reports, multi-touch attribution, and ROAS analytics. In addition, it provides Identity Resolution to reduce the need for cookies by enabling matching of people-based identifiers and allow marketers to reach targeted consumers in a privacy-conscious manner; and onboarding data integrations provides marketers with high match rates to audience insights for segmentation and targeting. The company sells its platform through a direct sales team focused on business development in various markets. It serves purchasers of programmatic advertising inventory; and large, independent, and mid-market advertising agencies. The company was founded in 1999 and is headquartered in Irvine, California.

META

Meta Platforms Inc.

Meta Platforms, Inc. develops products that enable people to connect and share with friends and family through mobile devices, personal computers, virtual reality headsets, wearables, and in-home devices worldwide. It operates in two segments, Family of Apps and Reality Labs. The Family of Apps segment's products include Facebook, which enables people to share, discover, and connect with interests; Instagram, a community for sharing photos, videos, and private messages, as well as feed, stories, reels, video, live, and shops; Messenger, a messaging application for people to connect with friends, family, groups, and businesses across platforms and devices through chat, audio and video calls, and rooms; and WhatsApp, a messaging application that is used by people and businesses to communicate and transact privately. The Reality Labs segment provides augmented and virtual reality related products comprising virtual reality hardware, software, and content that help people feel connected, anytime, and anywhere. The company was formerly known as Facebook, Inc. and changed its name to Meta Platforms, Inc. in October 2021. Meta Platforms, Inc. was incorporated in 2004 and is headquartered in Menlo Park, California.

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