Compare · BTTR vs DEO
BTTR vs DEO
Side-by-side comparison of Better Choice Company Inc. (BTTR) and Diageo plc (DEO): market cap, price performance, sector, and recent activity on the wire.
Summary
- Both BTTR and DEO operate in Beverages (Production/Distribution) (Consumer Staples), so they compete in similar markets.
- DEO is the larger of the two at $44.77B, about 722.2x BTTR ($62.0M).
- DEO has hit the wire 1 time in the past 4 weeks while BTTR has been quiet.
- DEO has more recent analyst coverage (25 ratings vs 2 for BTTR).
- Company
- Better Choice Company Inc.
- Diageo plc
- Price
- $2.08+5.58%
- $80.43+1.89%
- Market cap
- $62.0M
- $44.77B
- 1M return
- -
- -4.88%
- 1Y return
- -
- -25.00%
- Industry
- Beverages (Production/Distribution)
- Beverages (Production/Distribution)
- Exchange
- AMEX
- NYSE
- IPO
- 2021
- News (4w)
- 0
- 1
- Recent ratings
- 2
- 25
Better Choice Company Inc.
Better Choice Company Inc. operates as an animal health and wellness company. It offers raw-diet dog food and treats, naturally formulated premium kibble and canned dog and cat food, freeze-dried raw dog food and treats, vegan dog food and treats, oral care products, supplements, and grooming aids. The company provides its products for dogs, cats, and pet parents under the Halo, TruDog, and Rawgo! brand names. Better Choice Company Inc. primarily sells its products through its online portal, as well as through online retailers and pet specialty stores. It has operations in the United States, Canada, Australia, and Asia. The company was founded in 1986 and is headquartered in Oldsmar, Florida.
Diageo plc
Diageo plc, together with its subsidiaries, produces, markets, and sells alcoholic beverages. The company offers scotch, whisky, gin, vodka, rum, ready to drink products, Irish cream liqueur, raki, liqueur, wine, tequila, Canadian whisky, American whiskey, adult beverages, cachaça, spirits, and brandy, as well as beer, including cider and non-alcoholic products. Diageo plc provides its products primarily under the Johnnie Walker, Smirnoff, Baileys, Captain Morgan, Tanqueray, and Guinness brands. The company also offers its products under the Crown Royal, Yenì Raki, Shui Jing Fang, Johnnie Walker Blue Label, Bulleit Bourbon, Don Julio, Buchanan's, J?B, Old Parr, Tanqueray No. TEN, Ron Zacapa Centenario XO, Casamigos, Bundaberg, McDowell's No. 1, Ypióca, Lagavulin, The Singleton of Glen Ord, Johnnie Walker Gold Label Reserve, Windsor, Black&White, Cîroc, Ketel One vodka, and Talisker brands. It has operations in North America, Europe, Turkey, Africa, Latin America, the Caribbean, the Asia Pacific, and internationally. The company was incorporated in 1886 and is headquartered in London, the United Kingdom.
Latest BTTR
- Better Choice Company Inc. filed SEC Form 8-K: Financial Statements and Exhibits, Completion of Acquisition or Disposition of Assets
- Better Choice Company Completes Name Change to SRx Health Solutions Inc. and Begins Trading Under the Ticker Symbol 'SRXH' Today, Wednesday, April 30, 2025
- Better Choice Company Inc. filed SEC Form 8-K: Changes in Registrant's Certifying Accountant, Financial Statements and Exhibits
- Better Choice Company Inc. filed SEC Form 8-K: Regulation FD Disclosure, Financial Statements and Exhibits
- SRx Health Solutions, Inc. (formerly known as Better Choice Company Inc.) Announces Halo Spin-Out Distribution for Stockholders of Record as of April 23, 2025
- Better Choice Company Cancels Previously Announced Stock Dividend
- Better Choice Company Announces Closing of the SRx Health Merger, Name/Symbol Change and Completes $8.8 Million Private Placement Priced Above Last Market Closing Price
- Better Choice Company Revises Record Date and Payment Date for Stock Dividend of 0.35 per Share
- Better Choice Company Reinstates Stock Repurchase Program and Increases Authorization to $6.5 Million
- Better Choice Company Inc. filed SEC Form 8-K: Entry into a Material Definitive Agreement, Financial Statements and Exhibits
Latest DEO
- SEC Form 6-K filed by Diageo plc
- ALEXIS ORTEGA IS CROWNED 2026 U.S. BARTENDER OF THE YEAR IN THE TALES OF THE COCKTAIL FOUNDATION PRESENTS WORLD CLASS SPONSORED BY DIAGEO NATIONAL FINALS
- SEAGRAM'S 7 CROWN BLENDED WHISKEY TURNS UP THE TASTE OF SUMMER WITH NEW APPLE PIE FLAVOR
- RITUAL ZERO PROOF EXPANDS INTO READY-TO-DRINK WITH NEW LINE OF PREMIUM NON-ALCOHOLIC COCKTAILS
- The Cocktail Collection Makes Summer Cocktailing Even Easier with New Single-Serve Cans
- SEC Form 6-K filed by Diageo plc
- SEC Form 6-K filed by Diageo plc
- Stitzel-Weller Distillery Unveils Stitzel Reserve 31-Year-Old Bourbon Whiskey
- Rauw Alejandro and Buchanan's Scotch Whisky Mark a Milestone for Music, Celebration and the FIFA World Cup 2026™ Countdown, Debuting a First-of-Its-Kind Song and Music Video, 'Dando Vueltas.'
- The Captain's Serving Summer: NEW Captain Morgan Sliced Colada Variety Pack Is On Shelves Now