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Compare · APP vs META

APP vs META

Side-by-side comparison of Applovin Corporation (APP) and Meta Platforms Inc. (META): market cap, price performance, sector, and recent activity on the wire.

Summary

  • Both APP and META operate in Computer Software: Programming Data Processing (Technology), so they compete in similar markets.
  • META is the larger of the two at $1.51T, about 8.0x APP ($187.19B).
  • Over the past year, APP is up 45.3% and META is down 14.6% - APP leads by 59.9 points.
  • META has been more active in the news (32 items in the past 4 weeks vs 20 for APP).
  • Both have 25 recent analyst ratings on file.
PerformanceAPP+45.25%META-14.60%
2025-06-09+0.00%2026-06-05
MetricAPPMETA
Company
Applovin Corporation
Meta Platforms Inc.
Price
$557.10-0.35%
$592.85-5.53%
Market cap
$187.19B
$1.51T
1M return
+18.78%
-3.23%
1Y return
+45.25%
-14.60%
Industry
Computer Software: Programming Data Processing
Computer Software: Programming Data Processing
Exchange
NASDAQ
NASDAQ
IPO
2021
2012
News (4w)
20
32
Recent ratings
25
25
APP

Applovin Corporation

AppLovin Corporation engages in building a software-based platform for mobile app developers to enhance the marketing and monetization of their apps worldwide. The company's software solutions include AppDiscovery, a solution to automate, optimize, and manage user acquisition investments for business clients; and MAX, an in-app bidding solution that optimizes purchases of app ad inventory. Its business clients include various advertisers, internet platforms, and others. The company was incorporated in 2011 and is headquartered in Palo Alto, California.

META

Meta Platforms Inc.

Meta Platforms, Inc. develops products that enable people to connect and share with friends and family through mobile devices, personal computers, virtual reality headsets, wearables, and in-home devices worldwide. It operates in two segments, Family of Apps and Reality Labs. The Family of Apps segment's products include Facebook, which enables people to share, discover, and connect with interests; Instagram, a community for sharing photos, videos, and private messages, as well as feed, stories, reels, video, live, and shops; Messenger, a messaging application for people to connect with friends, family, groups, and businesses across platforms and devices through chat, audio and video calls, and rooms; and WhatsApp, a messaging application that is used by people and businesses to communicate and transact privately. The Reality Labs segment provides augmented and virtual reality related products comprising virtual reality hardware, software, and content that help people feel connected, anytime, and anywhere. The company was formerly known as Facebook, Inc. and changed its name to Meta Platforms, Inc. in October 2021. Meta Platforms, Inc. was incorporated in 2004 and is headquartered in Menlo Park, California.

Latest APP

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