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Compare · AOUT vs HAS

AOUT vs HAS

Side-by-side comparison of American Outdoor Brands Inc. (AOUT) and Hasbro Inc. (HAS): market cap, price performance, sector, and recent activity on the wire.

Summary

  • Both AOUT and HAS operate in Recreational Games/Products/Toys (Consumer Discretionary), so they compete in similar markets.
  • HAS is the larger of the two at $11.87B, about 91.4x AOUT ($129.9M).
  • Over the past year, AOUT is down 9.9% and HAS is up 20.3% - HAS leads by 30.3 points.
  • AOUT has been more active in the news (6 items in the past 4 weeks vs 2 for HAS).
  • HAS has more recent analyst coverage (25 ratings vs 7 for AOUT).
PerformanceAOUT-9.95%HAS+20.31%
2025-06-16+0.00%2026-06-12
MetricAOUTHAS
Company
American Outdoor Brands Inc.
Hasbro Inc.
Price
$10.23-0.68%
$83.87+0.13%
Market cap
$129.9M
$11.87B
1M return
+20.35%
-10.81%
1Y return
-9.95%
+20.31%
Industry
Recreational Games/Products/Toys
Recreational Games/Products/Toys
Exchange
NASDAQ
NASDAQ
IPO
News (4w)
6
2
Recent ratings
7
25
AOUT

American Outdoor Brands Inc.

American Outdoor Brands, Inc. provides outdoor products and accessories for rugged outdoor enthusiasts in the United States and internationally. The company offers hunting, fishing, camping, shooting, and personal security and defense products. Its products include shooting supplies, rests, vaults, and other related accessories; lifestyle products, such as premium sportsmen knives and tools for fishing and hunting; land management tools for hunting preparedness; harvesting products for post-hunt or post-fishing activities; electro-optical devices comprising hunting optics, firearm aiming devices, flashlights, and laser grips; reloading, gunsmithing, and firearm cleaning supplies; and survival, camping, and emergency preparedness products. The company sells its products through e-commerce and traditional distribution channels under the Marksman, Defender, Harvester, and Adventure brand lanes. American Outdoor Brands, Inc. was incorporated in 2020 and is headquartered in Columbia, Missouri.

HAS

Hasbro Inc.

Hasbro, Inc., together with its subsidiaries, operates as a play and entertainment company. The company's U.S. and Canada segment markets and sells action figures, arts and crafts, and creative play products; electronic toys and related electronic interactive products; fashion and other dolls, infant products, play sets, preschool toys, plush products, and sports action blasters and accessories; and vehicles and toy-related specialty products, as well as traditional board games, and trading card and role-playing games primarily in the United States and Canada. Its International segment markets and sells toy and game products primarily in the Europe, the Asia Pacific, and Latin and South American regions. The company's Entertainment, Licensing and Digital segment engages in consumer products licensing, digital gaming, Hasbro legacy movie, and television entertainment operations. Its eOne segment acquires, finances, develops, produces, distributes, and sells entertainment content, including film, television, and music, as well as family programming, merchandising and licensing, digital content, and live entertainment. The company offers its products primarily under the MAGIC: THE GATHERING, MY LITTLE PONY, NERF, TRANSFORMERS, PLAY-DOH, MONOPOLY, BABY ALIVE, POWER RANGERS, PEPPA PIG, and PJ MASKS brands, as well as through premier partner brands. The company sells its products to wholesalers, distributors, chain stores, discount stores, drug stores, mail order houses, catalog stores, department stores, and other traditional retailers, as well as e-commerce retailers; and directly to customer through Hasbro PULSE e-commerce website. Hasbro, Inc. was founded in 1923 and is headquartered in Pawtucket, Rhode Island.

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