Compare · ADTH vs APP
ADTH vs APP
Side-by-side comparison of AdTheorent Holding Company Inc. (ADTH) and Applovin Corporation (APP): market cap, price performance, sector, and recent activity on the wire.
Summary
- Both ADTH and APP operate in Computer Software: Programming Data Processing (Technology), so they compete in similar markets.
- APP is the larger of the two at $103.92B, about 277.3x ADTH ($374.7M).
- APP has hit the wire 14 times in the past 4 weeks while ADTH has been quiet.
- APP has more recent analyst coverage (25 ratings vs 10 for ADTH).
- Company
- AdTheorent Holding Company Inc.
- Applovin Corporation
- Price
- -
- -
- Market cap
- $374.7M
- $103.92B
- 1M return
- -
- -24.73%
- 1Y return
- -
- -33.83%
- Industry
- Computer Software: Programming Data Processing
- Computer Software: Programming Data Processing
- Exchange
- NASDAQ
- NASDAQ
- IPO
- 2021
- 2021
- News (4w)
- 0
- 14
- Recent ratings
- 10
- 25
AdTheorent Holding Company Inc.
AdTheorent Holding Company, Inc., a digital media platform, provides machine learning platform for advertisers and marketers in the United States and Canada. The company offers predictive targeting, geo-intelligence, and cross-environment map solutions, as well as Studio A\T. It serves pharmaceutical/healthcare, dining, retail, and travel and hospitality, as well as banking, financial services and insurance industries. The company was founded in 2012 and is headquartered in New York, New York.
Applovin Corporation
AppLovin Corporation engages in building a software-based platform for mobile app developers to enhance the marketing and monetization of their apps worldwide. The company's software solutions include AppDiscovery, a solution to automate, optimize, and manage user acquisition investments for business clients; and MAX, an in-app bidding solution that optimizes purchases of app ad inventory. Its business clients include various advertisers, internet platforms, and others. The company was incorporated in 2011 and is headquartered in Palo Alto, California.
Latest ADTH
- SEC Form 15-12G filed by AdTheorent Holding Company Inc.
- SEC Form EFFECT filed by AdTheorent Holding Company Inc.
- SEC Form 25-NSE filed by AdTheorent Holding Company Inc.
- Amendment: SEC Form SC 13D/A filed by AdTheorent Holding Company Inc.
- Director Black John Richard returned $336,572 worth of shares to the company (104,851 units at $3.21), closing all direct ownership in the company (SEC Form 4)
- Large owner H.I.G. Growth - Adtheorent, Llc returned $105,598,940 worth of shares to the company (34,064,174 units at $3.10), closing all direct ownership in the company (SEC Form 4)
- Chief Revenue Officer Todd William James returned $611,200 worth of shares to the company (190,405 units at $3.21), closing all direct ownership in the company (SEC Form 4)
- Director Kiarie Kihara returned $459,890 worth of shares to the company (143,268 units at $3.21), closing all direct ownership in the company (SEC Form 4)
- Chief Financial Officer Elliott Patrick Allen returned $1,695,162 worth of shares to the company (528,088 units at $3.21), closing all direct ownership in the company (SEC Form 4)
- Director Mehra Vineet returned $459,890 worth of shares to the company (143,268 units at $3.21), closing all direct ownership in the company (SEC Form 4)
Latest APP
- Chief Financial Officer (CFO) Stumpf Matthew covered exercise/tax liability with 2,021 shares, decreasing direct ownership by 1% to 175,429 units (SEC Form 4)
- Director Valenzuela Victoria covered exercise/tax liability with 2,730 shares, decreasing direct ownership by 1% to 241,231 units (SEC Form 4)
- CEO Foroughi Arash Adam covered exercise/tax liability with 2,730 shares, decreasing direct ownership by 0.12% to 2,324,954 units (SEC Form 4)
- CTO Ge Xiaochuan covered exercise/tax liability with 5,459 shares, decreasing direct ownership by 0.56% to 968,735 units (SEC Form 4)
- Chief Legal Officer Cacovean Corina I covered exercise/tax liability with 1,540 shares, decreasing direct ownership by 24% to 4,787 units (SEC Form 4)
- Director Chen Herald Y converted options into 143,791 shares, gifted 100,000 shares and received a gift of 100,000 shares, increasing direct ownership by 41% to 151,245 units (SEC Form 4)
- AppLovin downgraded by BofA Securities with a new price target
- Director Vivas Eduardo gifted 213,675 shares and received a gift of 213,675 shares, decreasing direct ownership by 3% to 6,571,412 units (SEC Form 4)
- AppLovin downgraded by Piper Sandler with a new price target
- AppLovin downgraded by Wells Fargo with a new price target