In Historic Move, Vail Resorts Reduces All Pass Prices By 20 Percent Toward Goal of 'Epic for Everyone'
BROOMFIELD, Colo., March 24, 2021 /PRNewswire/ -- Vail Resorts, the world's leading ski resort company, today announced a bold price reset of its Epic Pass products to continue to deliver on its commitment of Epic for Everyone and to honor the loyalty of its pass holders. Already regarded as the best value in skiing and riding, the Company's pass prices have been reduced by 20 percent across the board – making it easier for everyone to purchase a pass and, once again, changing everything about how guests access skiing and riding.
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(PRNewsfoto/Vail Resorts)
The price reduction applies to the entire portfolio of the Company's North Americ